Below is the answer and explanation for true or false? to ensure that search engines understand your website page, it’s necessary to repeat your primary keyword throughout the page content using the same wording and phrasing.
True or false? to ensure that search engines understand your website page, it’s necessary to repeat your primary keyword throughout the page co...
Below is the answer and explanation for Joan owns a dog walking business and read a blog post that explained search engines are a great place to generate ideas on what people are searching for. Joan starts off her research by typing in ‘dog walking tip’ to see what insight she can find. Fill in the blank: Joan notices that when she types in ‘dog walking tip’ the search engine offers some helpfu...
Below is the answer and explanation for true or false? only reference the core topic on your pillar page. Using synonyms of your core topic will confuse search engines on how to best rank this page.
True or false? only reference the core topic on your pillar page. Using synonyms of your core topic will confuse search engines on how to best rank this page.
Below is the answer and explanation for A/B testing (split testing) is the process of:
A/B testing (split testing) is the process of:
Collecting data and user insights on the performance of online advertising campaigns.
Running marketing experiments to see which version of an ad connects better with your...
Below is the answer and explanation for when designing your navigation, your primary objective should be to include keywords for search engines.
When designing your navigation, your primary objective should be to include keywords for search engines.
True.
False. ✅
Correct answer
False. ✅
Below is the answer and explanation for how can you ensure that the content on your website will be helpful for your users?
How can you ensure that the content on your website will be helpful for your users?
It is engaging.
It can be shared easily on social media.
It contains keywords.
It aligns with the buyer’s journe...
Below is the answer and explanation for you begin to optimize your website content for search engines and visitors alike. Which stage of the buyer’s journey should this content be for?
You begin to optimize your website content for search engines and visitors alike. Which stage of the buyer’s journey should this content be for?
The awareness sta...
Below is the answer and explanation for default content should be optimized for which group above all?
Default content should be optimized for which group above all?
The segment that you are targeting.
The highest-valued persona.
Search engines.
First time visitors. ✅
Correct answer
Below is the answer and explanation for in evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The top 3 ways to improve your marketing” as being a top-performing post. Sam wants to add contextual marketing to show different ‘ways to improve your marketing’ to different blog readers based on their lifecycle stage. Is this a good approac...
Below is the answer and explanation for how do personalization tokens differ from smart text created in Hubspot?
How do personalization tokens differ from smart text created in Hubspot?
Personalization tokens don’t connect to the contact database.
Personalization tokens are indexed by search engines.
Personalization tokens are not inde...