Below is the answer and explanation for an advertiser wants to know the minimum amount of money that she must spend on an ad words campaign. What should you tell her?
An advertiser wants to know the minimum amount of money that she must spend on an ad words campaign. What should you tell her?
$5.
$2.
There is no minimum. ✅
Below is the answer and explanation for conversion tracking helps you improve the return on investment (ROI) from your online advertising because it:
Conversion tracking helps you improve the return on investment (ROI) from your online advertising because it:
Measures trends relating to the search terms people have used before seeing your ad.
F...
Below is the answer and explanation for your client is interested in switching from TV, print, and radio advertising. What are the return on investment (ROI) benefits of online advertising campaigns over traditional media advertising?
Your client is interested in switching from TV, print, and radio advertising. What are the return on investment (ROI) benefits of onli...
Definition
The percentage of profit or loss made on the invested money.
Information
For instance: $200 profit / $1000 investment = 20% ROI
Theoretically, return-on-investment is easy to understand. Practically, you might face difficulty in understanding it when you try to monitor Costs in a multi-channel environment vs. Match outcomes.
In practice, competi...
Below is the answer and explanation for return on investment (ROI) information can help you manage a client’s campaign by helping you determine how to:
Return on investment (ROI) information can help you manage a client’s campaign by helping you determine how to:
Adjust your client’s budget.
Optimize your client’s keywords.
Optimize yo...
Below is the answer and explanation for your client’s product costs £50 to produce, and it sells for £150. She’s sold 10 units and spent £700 on her Google ads campaign.
Your client’s product costs £50 to produce, and it sells for £150. She’s sold 10 units and spent £700 on her Google ads campaign.
[£1500 (revenue) – £1200 (cost + Google ads spe...
Below is the answer and explanation for which of the following social media expenses do you want to track so you can calculate ROI on your marketing campaigns? choose all that apply.
Which of the following social media expenses do you want to track so you can calculate ROI on your marketing campaigns? Choose all that apply.
Work...
Below is the answer and explanation for which KPI is most likely to be a vanity metric?
Which KPI is most likely to be a vanity metric?
Reach. ✅
Engagement.
Return on investment (ROI).
Retention and loyalty.
Correct answer
Below is the answer and explanation for true or false? when measuring your social media ROI, you calculate the effectiveness of an action by dividing the net income by the cost of this action and multiplying it by 100.
True or false? when measuring your social media ROI, you calculate the effectiveness of an action by dividing the net income by the cost of this actio...
Below is the answer and explanation for why do you need to use leading indicators of revenue success when calculating ROI on your social media strategy?
Why do you need to use leading indicators of revenue success when calculating ROI on your social media strategy?
It’s difficult to know how much revenue is generated from a sale that or...