Below is the answer and explanation for an advertiser wants to improve the position of ads on Google but isn’t willing to raise bids. What else could increase ad rank?
An advertiser wants to improve the position of ads on Google but isn’t willing to raise bids. What else could increase ad rank?
Lower bids on keywords with a low clickthrough rate (CTR).
Below is the answer and explanation for every time that your ad is eligible to show, ad words calculates its ad rank using your bid amount, components of quality score and
Every time that your ad is eligible to show, ad words calculates its ad rank using your bid amount, components of quality score and
The daily budget you’ve set.
Your historic...
Below is the answer and explanation for what does a high quality score indicate?
What does a high quality score indicate?
Your bid is high enough to have your ad displayed.
Your ad and landing page are relevant and useful to a viewer. ✅
You have been an adwords user for a long time.
Your ad relevance and landing page are b...
Below is the answer and explanation for an advertiser wants to achieve the top position in paid search results. Which recommendations would improve.
An advertiser wants to achieve the top position in paid search results. Which recommendations would improve.
Improve quality score and increase cost-per-click (CPC). ✅
Decre...
Below is the answer and explanation for which of the following items is not a component of quality score?
Which of the following items is not a component of quality score?
Landing page experience.
Maximum cost-per-click (max. CPC) bid. ✅
Ad relevance.
Expected click through rate (CTR).
Co...
Below is the answer and explanation for Brian manages his company’s Google search ads campaign. He regularly reviews the optimization score to make his Google search campaign as effective as possible. What is Brian’s optimization score based upon?
Brian manages his company’s Google search ads campaign. He regularly reviews the optimization score to make his Google se...
Below is the answer and the explanation of the question a client wants to get more clicks on his ad and also raise his quality score. Which of these actions may get him more clicks but won’t raise his quality score?
A client wants to get more clicks on his ad and also raise his quality score. Which of these actions may get him more clicks but won’t raise his quality...
Below is the answer and explanation for when advertising on search engines, if you bid the same as your competitor, having a higher quality score will mean you appear where in comparison?
When advertising on search engines, if you bid the same as your competitor, having a higher quality score will mean you appear where in comparison?
Al...
Below is the answer and explanation for fill the blank: when managing SEM campaigns, the best way to optimise your quality score is to improve the of your keywords, adverts, and landing pages.
Fill the blank: when managing SEM campaigns, the best way to optimise your quality score is to improve the of your keywords, adverts, and landing pages.
Below is the answer and explanation for which of the following will be achieved by including an offer in a search engine marketing (SEM) ad?
Which of the following will be achieved by including an offer in a search engine marketing (SEM) ad?
It will help the ad stand out and encourage people to click it. ✅
It will...