Tags oogle ads display certification knowledge check assessment answers

What is one of the reasons why an advertiser should consider using Performance Planner on a monthly basis?

Below is the answer and explanation for what is one of the reasons why an advertiser should consider using performance planner on a monthly basis? What is one of the reasons why an advertiser should consider using performance planner on a monthly basis? A / B testing. Google ads are updated automatically. Click-through rate averages require planning....

Return on investment (ROI) information can help you manage a client’s campaign by helping you determine how to:

Below is the answer and explanation for return on investment (ROI) information can help you manage a client’s campaign by helping you determine how to: Return on investment (ROI) information can help you manage a client’s campaign by helping you determine how to: Adjust your client’s budget. Optimize your client’s keywords. Optimize yo...

You have a friend starting her first Google Ads campaign. What would you suggest about how to choose keywords?

Below is the answer and explanation for you have a friend starting her first Google ads campaign. What would you suggest about how to choose keywords? You have a friend starting her first Google ads campaign. What would you suggest about how to choose keywords? Set a theme for each campaign and choose related keywords. Keep each keyword to a si...

If you’re currently using text, display, and video ads but also want to more specifically control spending on ads that appear when someone searches on Google, which additional campaign type would you choose?

Below is the answer and explanation for if you’re currently using text, display, and video ads but also want to more specifically control spending on ads that appear when someone searches on Google, which additional campaign type would you choose? If you’re currently using text, display, and video ads but also want to more specifically control spending on ads that ap...

Based on Google Ads Editorial and professional requirements, which headline is most likely to generate clicks?

Below is the answer and explanation for based on Google ads editorial and professional requirements, which headline is most likely to generate clicks? Based on Google ads editorial and professional requirements, which headline is most likely to generate clicks? “Free shipping on custom ts”. “Design your own t-shirt”. ✅

You might analyze exact match impression share data to get an idea of:

Below is the answer and explanation for you might analyze exact match impression share data to get an idea of: You might analyze exact match impression share data to get an idea of: The percentage of eligible impressions you received for searches that exactly matched content on your landing page. The percentage of eligible impressions y...

An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser:

Below is the answer and explanation for an advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser: An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser:

How would you explain the importance of ad impressions to a client who’s concerned that her Search Network campaign is generating impressions but no clicks?

Below is the answer and explanation for how would you explain the importance of ad impressions to a client who’s concerned that her search network campaign is generating impressions but no clicks? How would you explain the importance of ad impressions to a client who’s concerned that her search network campaign is generating impressions but no clicks? They can help her cal...

According to 2015 Google Trends data, which term would consumers on mobile phones be most likely to type in a search engine?

Below is the answer and explanation for according to 2015 Google trends data, which term would consumers on mobile phones be most likely to type in a search engine? According to 2015 Google trends data, which term would consumers on mobile phones be most likely to type in a search engine? Shoe stores near me. ✅ Shoe store addre...

You manager the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is limited, what might help make sure the ads show?

Below is the answer and explanation for you manager the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is limited, what might help make sure the ads show? You manager the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is...
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