Below is the answer and explanation for it is 10 a.m. and you are sitting in a train station in London, looking through your calendar on your tablet. You realize you forgot to book a boat ride for your trip to San Francisco to see Alcatraz prison. Match each signal type with how it is demonstrated in this situation.
It is 10 a.m. and you are sitting in a train statio...
Below is the answer and explanation for you’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Why is Google ads a viable option?
You’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Why is Google ads a viable option?
Google ads guarantees p...
Below is the answer and explanation for Mario is working on a text ad that will run on the Google search network. He filled in each component with the necessary information. What component asked Mario to highlight unique details about his product and limited the number of characters he could use to two fields of 90 characters?
Mario is working on a text ad that will...
Below is the answer and explanation for Google ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people at the right time. It provides results by charging only when you get a click. How does Google ads provide control?
Google ads was designed to deliver three t...
Below is the answer and explanation for Laverne created her first Google search campaign for her yoga school. She selects the Google search network and by default, Google search partners. Which benefit will she gain by appearing on Google search partners?
Laverne created her first Google search campaign for her yoga school. She selects the Google search network and b...
Below is the answer and explanation for Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. What type of automated bidding strategy would be best for Priya’s campaign?
Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. What ty...
Below is the answer and explanation for Karen has evaluated her Google search ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She applies an optimization recommendation that surfaces in the recommendations page. What will happen to her campaign’s optimization score?
Karen h...
Below is the answer and explanation for you’re working on a Google search ad that’s not performing as expected. You specifically want more users to click on the ad. What action might improve the click-through rate on your ad?
You’re working on a Google search ad that’s not performing as expected. You specifically want more users to click on the ad. What action might...
Below is the answer and explanation for Francine is advertising her company’s newest video-editing software and related products. She knows that best practice is to create 3-5 ads in each of her search ad groups. Why does Google make this recommendation?
Francine is advertising her company’s newest video-editing software and related products. She knows that best prac...
Below is the answer and explanation for Tomacz wants to use a Google search ads campaign to capture the attention of customers searching for camping equipment online. What’s a key benefit of a well-managed Google search ads campaign?
Tomacz wants to use a Google search ads campaign to capture the attention of customers searching for camping equipment online. What’s a...