Below is the answer for Francis tries to explain to his boss the benefits of using automated bidding. Match these aspects of automated bidding with the benefits they serve. For the question.
Below is the answer for Claire has created a Google display remarketing campaign. What’s the most likely reason she decided on remarketing?
Claire has created a Google display remarketing campaign.
What’s the most likely reason she decided on remarketing?
Increase clicks
Build awareness
Influence consideration
Drive action ✅
Below is the answer for as a marketing director at a large company, Cara’s considering launching a Google display ads campaign, as it will let her reach global internet users across as many websites and apps as possible. What’s another benefit a Google display ads campaign will provide Cara?
As a marketing director at a large company, Cara’s considering launching a Google display ads ca...
Below is the answer for Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the performance planner, will assist Ben in achieving his marketing goal...
Below is the answer and explanation for you’d like to create remarketing lists based on your customer’s journey through your website so that you can target them with different bids or ads. Which category describes the users that visited your homepage
You’d like to create remarketing lists based on your customer’s journey through your website so that you can target them with different bi...
Below is the answer and explanation for what is the most important thing to consider when optimising a search engine marketing campaign?
What is the most important thing to consider when optimising a search engine marketing campaign?
Increasing the bid for the keywords you are targeting.
Increasing the...
Below is the answer and explanation for when running a search engine marketing campaign, what goal do you expect to achieve by having conversion tracking on your site?
When running a search engine marketing campaign, what goal do you expect to achieve by having conversion tracking on your site?
To see personal data about the person who...
Below is the answer and explanation for fill in the blank: actionable insights can be described as explaining the of an online marketing campaign.
Fill in the blank: actionable insights can be described as explaining the of an online marketing campaign.
‘Why’. ✅
‘How’.
Below is the answer and explanation for which of the following is an accurate definition of what a content marketing campaign involves?
Which of the following is an accurate definition of what a content marketing campaign involves?
Creating and posting content ad-hoc when you have the time.
The creation of time...
Below is the answer and explanation for which type of influencer might be primarily behind the scenes in your marketing campaign?
Which type of influencer might be primarily behind the scenes in your marketing campaign?
Micro-influencers.
Celebrity.
Local.
...