Tags machine learning

Why doesn’t machine learning happen immediately after starting a Google App campaign?

Below is the answer and explanation for why doesn’t machine learning happen immediately after starting a Google app campaign? Why doesn’t machine learning happen immediately after starting a Google app campaign? The system starts by learning from manual management. Manual input is needed from Google employees. Other campaigns in the account need to be ana...

Sally’s historically spent a lot of time in Google Ads making small changes to her campaigns, instead of focusing on higher level marketing strategy. What are two ways machine learning helps reduce the time she’ll spend in her Google App campai

Below is the answer and explanation for Sally’s historically spent a lot of time in Google ads making small changes to her campaigns, instead of focusing on higher level marketing strategy. What are two ways machine learning helps reduce the time she’ll spend in her Google app campaign? Sally’s historically spent a lot of time in Google ads making small changes to her campaigns, instead...

Trina is using automated bidding as part of her Google Ads Search bidding strategy. Why might she prefer automated bidding?

Below is the answer and explanation for Trina is using automated bidding as part of her Google ads search bidding strategy. Why might she prefer automated bidding? Trina is using automated bidding as part of her Google ads search bidding strategy. Why might she prefer automated bidding? Location targeting is not decided by machine learning. Mac...

Automated bidding does the heavy lifting for advertisers on Google Ads. What does automated bidding use to set the right bid for every auction?

Below is the answer and explanation for automated bidding does the heavy lifting for advertisers on Google ads. What does automated bidding use to set the right bid for every auction? Automated bidding does the heavy lifting for advertisers on Google ads. What does automated bidding use to set the right bid for every auction? Ad extensions. Man...

What two things are marketers realizing as machine learning becomes more widely used? (Choose two.) Select All Correct Responses

Below is the answer and explanation for what two things are marketers realizing as machine learning becomes more widely used? Machine learning is a key component in building relationships with clients. Automated campaigns outperform humans when it comes to creative work. Automated campaigns rely on human guidance and intelligence for success. ✅

What drives impact at scale for Google App campaigns?

Below is the answer and explanation for what drives impact at scale for Google app campaigns? What drives impact at scale for Google app campaigns? A Google-designated team. Third-party support from Google partners. The YouTube video network. Machine learning. ✅ Correct answer Machine learnin...

What kind of positive impact will machine learning have on the advertising industry?

Below is the answer and explanation for what kind of positive impact will machine learning have on the advertising industry? What kind of positive impact will machine learning have on the advertising industry? Machine learning creates company strategies. Machine learning measures performance more effectively. Machine learning builds great customer relatio...

Which three skills do marketers bring to the table when working with machine learning? (Choose three.) Select All Correct Responses

Below is the answer and explanation for which three skills do marketers bring to the table when working with machine learning? Which three skills do marketers bring to the table when working with machine learning? Efficiency Scale Strategy ✅ Creativity ✅ Goal setting ✅

Betty’s manager is wondering why she needs to spend time on her new Google App campaign, since machine learning helps to automate a significant amount of the campaign. What are three things Betty can do to guide the campaign? (Choose three.) Se

Below is the answer and explanation for Betty’s manager is wondering why she needs to spend time on her new Google app campaign, since machine learning helps to automate a significant amount of the campaign. What are three things Betty can do to guide the campaign? Betty’s manager is wondering why she needs to spend time on her new Google app campaign, since machine learning helps to au...

Tina’s an experienced account manager who enjoys overseeing the details of her Google Ads campaigns. She struggles with leaving the majority of campaign management to machine learning in App campaigns. What’s a valid reason for Tina to rely on

Below is the answer and explanation for Tina’s an experienced account manager who enjoys overseeing the details of her Google ads campaigns. She struggles with leaving the majority of campaign management to machine learning in app campaigns. What’s a valid reason for Tina to rely on machine learning instead of doing everything manually? Tina’s an experienced account manager who enjoys o...