Tags hubspot courses and certifications

True or false? The two primary focus areas of the “optimize” theme are conversion rate optimization and personalization.

Below is the answer and explanation for true or false? The two primary focus areas of the “optimize” theme are conversion rate optimization and personalization. True or false? The two primary focus areas of the “optimize” theme are conversion rate optimization and personalization. True. False. ✅...

How do you prioritize which wish list items to work on?

Below is the answer and explanation for how do you prioritize which wish list items to work on? How do you prioritize which wish list items to work on? A combination of highest impact score, lowest effort required to build, and urgency to implement. ✅ By selecting the action items based...

True or false? You can skip the strategy stage and move right to building the launch pad if you have a senior team member who has been working at the company for a while because they will already know what should be built on the website.

Below is the answer and explanation for true or false? you can skip the strategy stage and move right to building the launch pad if you have a senior team member who has been working at the company for a while because they will already know what should be built on the website. True or false? you can skip the strategy stage and move right to building the launch pad if...

Why is the “value” focus area important to complete early on after launching a new launch pad or website initiative?

Below is the answer and explanation for why is the “value” focus area important to complete early on after launching a new launch pad or website initiative? Why is the “value” focus area important to complete early on after launching a new launch pad or website initiative? If you don’t first validate that the solution you built...

What are the three high-level steps of the user research process?

Below is the answer and explanation for what are the three high-level steps of the user research process? What are the three high-level steps of the user research process? Develop user questions, perform research, analyze and report on findings. ✅ Quantitative analysis, qualitative verification, experimentat...

Which statement best defines a launch pad website?

Below is the answer and explanation for which statement best defines a launch pad website? Which statement best defines a launch pad website? A website that looks and performs better than the one you have today but is built quickly and is not a final product. Rather, your launch pad is the foundation you’ll build and optimize fr...

Which statement best describes the purpose of the strategy stage?

Below is the answer and explanation for which statement best describes the purpose of the strategy stage? Which statement best describes the purpose of the strategy stage? Develop an empathetic understanding of your audience’s world and how the website can solve problems along their journey. ✅

Which focus area is often worked on directly after your new launch pad website goes live?

Below is the answer and explanation for which focus area is often worked on directly after your new launch pad website goes live? Which focus area is often worked on directly after your new launch pad website goes live? Harvest. You build high-impact items that are easy and quick to accomplish. ✅

Which of the following statements is NOT an example of a time you need to use qualitative research?

Below is the answer and explanation for which of the following statements is not an example of a time you need to use qualitative research? Which of the following statements is not an example of a time you need to use qualitative research? When you need to find out “why” users are behaving a certain way. When you...

Select the definition that best describes the “establish” theme.

Below is the answer and explanation for select the definition that best describes the “establish” theme. Select the definition that best describes the “establish” theme. The core foundational activities you need to do once you’ve built something new. ✅ The process of internal marketing wi...