Tags hubspot academy email marketing certification answers

What is the difference between an ideal customer profile and a buyer persona?

Below is the answer and explanation for what is the difference between an ideal customer profile and a buyer persona? What is the difference between an ideal customer profile and a buyer persona? An ideal customer profile broadly describes your target market, and personas describe the types of people in that market. ✅

True or false? Personas can change over time.

Below is the answer and explanation for true or false? personas can change over time. True or false? personas can change over time. True. ✅ False. Correct answer True. ✅ The above answer is related to HubSpot sales enablement certification exam...

What is sales enablement? (Duplicate 1)

Below is the answer and explanation for what is sales enablement? What is sales enablement? The processes, content, and technology that help sales teams sell efficiently at a higher velocity. ✅ Any strategy that helps sales teams close more deals. The process of re...

What is the relationship between personas and Jobs to Be Done?

Below is the answer and explanation for what is the relationship between personas and Jobs to be done? What is the relationship between personas and Jobs to be done? Personas identify the type of person you should sell to, and jobs describes what you can help them do. ✅ Personas and jobs...

If you find yourself with a lot of poor-fit leads, all of the following are good ways to solve this problem EXCEPT :

Below is the answer and explanation for if you find yourself with a lot of poor-fit leads, all of the following are good ways to solve this problem except: If you find yourself with a lot of poor-fit leads, all of the following are good ways to solve this problem except: Send the leads to sales for further qualification. ✅

Evaluate this SLA: Marketing will generate 250 qualified leads each month, and sales will convert 50 of those leads into customers.

Below is the answer and explanation for evaluate this SLA: marketing will generate 250 qualified leads each month, and sales will convert 50 of those leads into customers. Evaluate this SLA: marketing will generate 250 qualified leads each month, and sales will convert 50 of those leads into customers. This SLA’s requirements focu...

Why should defining your target buyer be part of your sales enablement strategy?

Below is the answer and explanation for why should defining your target buyer be part of your sales enablement strategy? Why should defining your target buyer be part of your sales enablement strategy? It will increase your sales efficiency by helping your sales team spend more time with people who are more likely to buy. ✅

Why is inbound an important part of a good sales enablement strategy?

Below is the answer and explanation for why is inbound an important part of a good sales enablement strategy? Why is inbound an important part of a good sales enablement strategy? Modern buyers do the majority of their buying research before talking with sales, so marketing and sales need to work together to make sure online inf...

True or false? Executive leaders should attend smarketing meetings.

Below is the answer and explanation for true or false? executive leaders should attend smarketing meetings. True or false? executive leaders should attend smarketing meetings. True. False. ✅ Correct answer False. ✅ The above answer is related to HubS...

What is a hand raiser?

Below is the answer and explanation for what is a hand raiser? What is a hand raiser? Someone who explicitly asks to talk to sales. ✅ A lead that marketing has qualified for sales outreach. A customer who volunteers to participate in persona research.