Below is the answer and explanation for fill in the blank: the goal of a concept ad is to increase.
Fill in the blank: the goal of a concept ad is to increase.
Brand awareness. ✅
Engagement.
Sales.
Lead generation.
Correct...
Below is the answer and explanation for what enables buyers of digital advertising inventory to manage multiple ad exchanges through one interface?
What enables buyers of digital advertising inventory to manage multiple ad exchanges through one interface?
Advertising platform.
Demand-side platform. ✅
Below is the answer and explanation for which of the following ad copy examples follows the best practices for simplifying language?
Which of the following ad copy examples follows the best practices for simplifying language?
“Looking for a new car insurance policy? talk to a CISR today.”
“Protect you an...
Below is the answer and explanation for fill in the blank: automated bidding is powered by.
Fill in the blank: automated bidding is powered by.
HTTP cookies.
Virtual reality.
Machine learning. ✅
Ad tracking.
Correct answer
Below is the answer and explanation for which of the following is not an ad copywriting best practice?
Which of the following is not an ad copywriting best practice?
Focus on value.
Use simple language.
Include conversational CTAs.
Use acronyms....
Below is the answer and explanation for what is ad rank?
What is ad rank?
A value used to determine your ad position. ✅
The maximum amount of money you’re willing to pay for a desired action on your ad.
A set of related ad groups often used to organize categorie...
Below is the answer and explanation for scenario: you want to target an audience that has previously viewed your product’s pricing page on your website. Which targeting strategy should you use?
Scenario: you want to target an audience that has previously viewed your product’s pricing page on your website. Which targeting strategy should you use?
Below is the answer and explanation for what is the difference between pixel-based retargeting and list-based retargeting? Select all the apply.
What is the difference between pixel-based retargeting and list-based retargeting? Select all the apply.
Pixel-based retargeting is for anonymous site visitors, list-based retargeting i...
Below is the answer and explanation for with contextual targeting, you could reach people who:
With contextual targeting, you could reach people who:
Have conducted searches online for keywords related to startups and entrepreneurship.
Are interested in startups and read articles on ent...
Below is the answer and explanation for scenario: You work for H.Bloom, a flower delivery company. You are running a paid search ad for the keyword “flower delivery” that directs to the landing page below. The goal of this ad is to drive leads. What would you do to potentially improve the ad’s performance? Select all that apply.
Remove the H.Bloom logo from the lan...