Below is the answer and explanation for in order to begin with contextual marketing, you should determine the opportunities. Where should you start?
In order to begin with contextual marketing, you should determine the opportunities. Where should you start?
Low traffic website pages, since there’s more to gain because of the low traffic.
Below is the answer and explanation for true or false? you should always start creating a contextual marketing strategy by targeting your buyer personas.
True or false? you should always start creating a contextual marketing strategy by targeting your buyer personas.
True.
False. ✅
Correct answer
...
Below is the answer and explanation for when a visitor’s location cannot be determined, which of the following rules is displayed?
When a visitor’s location cannot be determined, which of the following rules is displayed?
The first country smart rule that you created.
The country smart rule that is closest to their approximate location.
Below is the answer and explanation for true or false? you can use custom contact properties you’ve created for forms as personalization tokens.
True or false? you can use custom contact properties you’ve created for forms as personalization tokens.
True. ✅
False.
Correct answer
True. ✅
Below is the answer and explanation for which is not a way to ensure that the results from usability testing are consistently reliable?
Which is not a way to ensure that the results from usability testing are consistently reliable?
Don’t hint at or imply that there is a right or wrong answer
Coach your users during testing so that they...
Below is the answer and explanation for what kind of users do you want to recruit for usability testing?
What kind of users do you want to recruit for usability testing?
Employees only. They understand your content so you won’t have to waste time explaining the content during the usability test.
Customers only. If you know what they like, you c...
Below is the answer and explanation for true or false? “other campaigns” is a segmentation option used to manually segment contacts.
True or false? “other campaigns” is a segmentation option used to manually segment contacts.
True.
False. ✅
Correct answer
False. ✅
The above answer...
Below is the answer and explanation for your colleague Jana would like to add a personalization token to a landing page that offers “10 Tips to generate more leads.” She would like to add the company name property in order to connect with the user, showing that this ebook would be helpful to the individual’s company. How would you respond to Jana?
Your colleague Jana...
Below is the answer and explanation for contextual marketing is used in which stage of the Inbound methodology?
Contextual marketing is used in which stage of the Inbound methodology?
Attract.
Convert.
Close.
Delight.
All of the stages. ✅
Correct answer
All of the stages...
Below is the answer and explanation for your marketing director at abc marketing agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible?
Your marketing director at abc marketing agency would like to set up an email campaign that will use personalization to reference a lead’s recent convers...