Below is the answer and explanation for fill in the blank: a keyword set to match type will display your ad when the search term contains any or some combination or variations of the words in your keyword, in any order.
Fill in the blank: a keyword set to match type will display your ad when the search term contains any or some combination or variations of the words...
Below is the answer and explanation for what is the difference between a brand keyword and a non-brand keyword?
What is the difference between a brand keyword and a non-brand keyword?
A brand keyword is more expensive, a non-brand keyword is less expensive.
A brand keyword receives less traffic, a non-brand key...
Below is the answer and explanation for what is one ad type that is unique to Snapchat?
What is one ad type that is unique to Snapchat?
Story ads.
Image ads.
Sponsored messages.
AR lenses. ✅
Correct answer
AR lenses...
Below is the answer and explanation for which of the following is not a stage in the buyer’s journey?
Which of the following is not a stage in the buyer’s journey?
Decision.
Consideration.
Research. ✅
Awareness.
Correct ans...
Below is the answer and explanation for which of the following metrics does Facebook use to rate the expected performance of your ads? Select all that apply.
Which of the following metrics does Facebook use to rate the expected performance of your ads? Select all that apply.
Quality. ✅
Below is the answer and explanation for what can you most easily accomplish by advertising on TikTok?
What can you most easily accomplish by advertising on TikTok?
Lead generation.
Sales.
Brand awareness. ✅
Conversions.
Cor...
Below is the answer and explanation for where do ads appear on YouTube? Select all that apply.
Where do ads appear on YouTube? Select all that apply.
In the subscriptions bar.
In the search results. ✅
Before a video. ✅
Below is the answer and explanation for fill in the blank: the difference between digital advertising and organic marketing on social media platforms is that digital advertising is and organic marketing is. Select all that apply.
Fill in the blank: the difference between digital advertising and organic marketing on social media platforms is that digital advertising i...
Below is the answer and explanation for what ad tracking method should you use to retarget people on social media who have visited your website?
What ad tracking method should you use to retarget people on social media who have visited your website?
UTM parameters.
Tracking pixels. ✅
...
Below is the answer and explanation for what is one benefit of running search ads for brand keywords?
What is one benefit of running search ads for brand keywords?
They always appear first in the search results, above other ads.
They protect your traffic if a competitor bids on your brand keywords. ✅