Below is the answer and explanation for each campaign in your Google ads account should have a single:
Each campaign in your Google ads account should have a single:
Maximum cost-per-click (max. CPC) bid.
Landing page.
Business goal. ✅
Ad group.
Correct Answer
Business goa...
Below is the answer and explanation for if you bid $2 for a click and the next highest bid is $1.25, how much will you pay?
If you bid $2 for a click and the next highest bid is $1.25, how much will you pay?
$2.
$1.24.
$1.
$1.26. ✅
Correct answer
$1.26. ✅
Below is the answer and explanation for Susan’s sporting goods sells a variety of sports equipment and clothing. How should Susan set up her ad words account?
Susan’s sporting goods sells a variety of sports equipment and clothing. How should Susan set up her Ad words account?
Create two accounts: one for equipment and one for clothing. Within the equipment account, create...
Below is the answer and explanation for Rina notices that her ad’s average cost per click (CPC) is significantly higher than the industry benchmark. But she’s not seeing improvements in her ad’s position. What can she do to potentially get a higher ad position?
Rina notices that her ad’s average cost per click (CPC) is significantly higher than the industry benchmark...
Below is the answer and explanation for automated bidding does the heavy lifting for advertisers on Google ads. What does automated bidding use to set the right bid for every auction?
Automated bidding does the heavy lifting for advertisers on Google ads. What does automated bidding use to set the right bid for every auction?
Ad extensions.
Man...
Below is the answer and explanation for what does adding call out extensions to your Google search ads enable you to do?
What does adding call out extensions to your Google search ads enable you to do?
Direct users to specific pages of your website.
Extend ads with a phone number, allowing mobile users to directly call your business.
G...
Below is the answer and explanation for Trevor owns a manufacturing business that makes specialised hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google ads campaign type should Trevor use to increase his brand’s exposure and reach audiences with interests in hiking and rock climbing across the web?
Below is the answer and explanation for what are two ways dynamic search ads brings value to an advertising campaign?
What are two ways dynamic search ads brings value to an advertising campaign?
It promotes advertising on social media platforms.
It allows for greater control over keywords.
It reduces the needed advertising budget.
Below is the answer and explanation for you are working to improve the quality score of a Google search ad by increasing your eCTR. Your goal is to have more users click on the ad and ultimately visit your website. What might increase the number of clicks your ad receives?
You are working to improve the quality score of a Google search ad by increasing your eCTR. You...
Below is the answer and explanation for Helen’s heating and air (HHA) wants to encourage interest in their new smart refrigerators. They know that widget co also sells smart refrigerators. HHA’s marketing manager creates the broad match keyword “refrigerator,” and adds “widget co” as a negative keyword. Which two searches may prompt the ad?
Helen’s heating and air (H...