Tags Google display network

Trevor owns a manufacturing business that makes specialised hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google Ads campaign type should Trevor use to increase his brand

Below is the answer and explanation for Trevor owns a manufacturing business that makes specialised hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google ads campaign type should Trevor use to increase his brand’s exposure and reach audiences with interests in hiking and rock climbing across the web?

Advertising with Google Ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenarios?

Below is the answer and explanation for advertising with Google ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenarios? Advertising with Google ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenario...

Your client wants to reach customers who are browsing content relevant to the company’s keywords and highly likely to buy their products.

Below is the answer and explanation for your client wants to reach customers who are browsing content relevant to the company’s keywords and highly likely to buy their products. Your client wants to reach customers who are browsing content relevant to the company’s keywords and highly likely to buy their products. Uses keywords to target web pag...

If your client runs a car dealership and wants to increase brand awareness among auto enthusiasts, which bidding type would you suggest?

Below is the answer ad explanation for if your client runs a car dealership and wants to increase brand awareness among auto enthusiasts, which bidding type would you suggest? If your client runs a car dealership and wants to increase brand awareness among auto enthusiasts, which bidding type would you suggest? Target cost-per-acquisition (CPA).

Someone browsing the internet sees Google Adwords display ad for laptop computers on a Google Display Network site, but does not click on it.

Below is the answer and explanation for someone browsing the internet sees Google AdWords display ad for laptop computers on a Google display network site, but does not click on it. Someone browsing the internet sees Google AdWords display ad for laptop computers on a Google display network site, but does not click on it. Track the IP addresses of the users who saw the ad

Which is a benefit of using display advertising with Google to build brand awareness?

Below is the answer and explanation for which is a benefit of using display advertising with Google to build brand awareness? Which is a benefit of using display advertising with Google to build brand awareness? Accurate forecasts of clicks and impressions. Consistent performance from day-to-day. Higher clickthrough rates (CTR) than on...

An advertiser who wants to target specific categories of video content on the Google Display Network should:

Below is the answer and explanation for an advertiser who wants to target specific categories of video content on the Google display network should: An advertiser who wants to target specific categories of video content on the Google display network should: Add the keyword ‘video’ to the campaign Target the search network Use video ad ✅

For an ad entering into an auction on the Google Display Network, the AdWords system will calculate the effective cost-per-thousand impressions (eCPM) when there are:

Below is the answer and explanation for for an ad entering into an auction on the Google display network, the AdWords system will calculate the effective cost-per-thousand impressions (eCPM) when there are: For an ad entering into an auction on the Google display network, the AdWords system will calculate the effective cost-per-thousand impressions (eCPM) when there are: Bot...

Managed placements allow advertisers to:

Below is the answer and explanation for managed placements allow advertisers to: Managed placements allow advertisers to: Give Google the ability to select placements for them and set industry appropriate bids Bid differently for specific placements on the Google display network ✅ Target relevant pl...

Which bidding type is only available for ads on the Display Network?

Below is the answer and explanation for which bidding type is only available for ads on the display network? Which bidding type is only available for ads on the display network? Target cost-per-acquisition (CPA) Viewable cost-per-thousand impressions (vCPM) ✅ Cost-per-view (CPV) Maximize clicks Correct answer...