Below is the answer and explanation for what are the three main automation components of smart display campaigns?
What are the three main automation components of smart display campaigns?
Automated conversions
Automated creatives ✅
Automated bidding ✅
Automated targeting ✅
Below is the answer and explanation for Zoe runs a sports media website that caters to fans of many different types of sports. She’s starting a Google display ads campaign and is considering methods to reach her sports-loving audience. What’s a compelling reason for Zoe to use affinity audiences?
Zoe runs a sports media website that caters to fans...
Below is the answer and explanation for Ben sells housewares through his website and app. What are two ways that Google ads can fuel his business goals and help him achieve his objectives?
Ben sells housewares through his website and app.
What are two ways that Google Ads can fuel his business goals and help him achiev...
Below is the answer for Lauren has chosen “Influence consideration” as the marketing objective in her Google display ads campaign. Which two targeting options are a good fit for Lauren’s campaign?
Below is the answer for Lauren has chosen “Influence consideration” as the marketing objective in her Google Display Ads campaign.
Which two targeting options are...
Below is the answer and explanation for Howard’s in the process of creating a Google display campaign and decides to use custom Intent audiences as a targeting option. He’d like to influence customer consideration, but his niche audience isn’t covered by an In-market audience segment. Which two data inputs can Howard submit to best represent his audience?
Howard’s in...
Below is the answer and explanation for which statement accurately describes the reach of affinity audiences’ targeting?
Which statement accurately describes the reach of affinity audiences’ targeting?
It reaches people who have the intent to purchase, updated in real time.
It reaches past visitors as they browse network websites and use networ...
Below is the answer and explanation for what is a key benefit of smart display campaigns?
What is a key benefit of smart display campaigns?
Display Network recommendations are generated based on Smart Display campaign performance.
Highly segmented insights are provided for daily campaign deep dives.
Smart Display campaigns can automatically create video c...
Below is the answer and explanation for Marie is a marketer trying to maximize specific user actions after the click. Which automated bidding strategy should she use to accomplish this?
Marie is a marketer trying to maximize specific user actions after the click.
Which automated bidding strategy should she use to accom...
Below is the answer and explanation for Jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?
Jasmine is the director of marketing for a chain of clothing stores....
Below is the answer for Jake’s been trying to build brand awareness for his new clothing line. Initial branding attempts were successful, but he now wants to scale things to a larger degree. Jake can reach a wide audience by using Smart Display campaigns. How many websites and apps are available for smart display campaigns to run across?
Jake’s been trying to build brand awareness for h...