Below is the answer and explanation for what is the reach of the Google display network?
What is the reach of the Google display network?
Over 90 percent of global internet users. ✅
Over 60 percent of global internet users.
Over 50 percent of global internet users.
Over 40 percent of global internet users.
Below is the answer and explanation for what can the performance planner recommend?
What can the performance planner recommend?
Applying bid adjustments to specific locations
Including or excluding “Google search partners”
Using “Target impression share” as an automated bid strategy
Campaign-level T...
Below is the answer and explanation you have a friend who has a small business, and she wants to manage her own AdWords campaign. She has no experience with adwords
You have a friend who has a small business, and she wants to manage her own AdWords campaign. She has no experience with adwords
Search network only
Sear...
Below is the answer and explanation for your client Ali has a car dealership. She wants to reach people who are actively researching electric cars and ready to buy one.
Your client Ali has a car dealership. She wants to reach people who are actively researching electric cars and ready to buy one.
Demographic targeting
A broa...
Below is the answer and explanation for James is marketing an online training course and wants to improve his campaign performance. He analyzes the conversion-tracking data and realizes most course registrations are coming from Atlanta.
James is marketing an online training course and wants to improve his campaign performance. He analyzes the conv...
Below is the answer and explanation for which targeting method allows an advertiser to reach people who have previously visited their website by showing them relevant ads
Which targeting method allows an advertiser to reach people who have previously visited their website by showing them relevant ads
Interest category
Remarketing ✅
Topic
Below is the answer ad explanation for an advertiser focused on branding, what are the key success metrics?
An advertiser focused on branding, what are the key success metrics?
Conversion rate
Clicks and Impressions
Cost-per-conversion
Reach and frequency ✅
Correct Answer
Reach a...
Below is the answer and explanation for which ad format is recommended for driving action?
Which ad format is recommended for driving action?
Responsive ads.
TrueView ads ✅
Image ads.
Lightbox ads.
Correct Answer
TrueView ads ✅
Explanation
Below is the answer and explanation for Dynamic remarketing lets an advertiser
Dynamic remarketing lets an advertiser
Show prior visitors to his site ads that are based on products or services they saw on the site. ✅
Engage visitors to the website by opening a chat session
Re-run ad to increase the volume of people who...
Below is the answer and explanation for which bidding option is best suited for an advertiser focused on branding goals?
Which bidding option is best suited for an advertiser focused on branding goals?
Effective cost-per-thousand impressions (eCPM)
Cost-per-click (CPC)
Cost per acquisition (CPA)
Viewable cost-per-thous...