Below is the answer and explanation for when creating an ad, how does Greg know what it will look like to his potential customers?
When creating an ad, how does Greg know what it will look like to his potential customers?
Google provides examples of desktop ads using the keywords selected in the campaign to create a generic preview.
Greg can se...
Below is the answer and explanation for as an advertiser, creating your first text ad in Google ads is a simple five-step process. Arrange the five steps in order, with the first step on top.
As an advertiser, creating your first text ad in Google ads is a simple five-step process. Arrange the five steps in order, with the first step on top.
Below is the answer and explanation for which is required for an ad to be served to a user?
Which is required for an ad to be served to a user?
The keywords must be unique to only one campaign.
The keywords must be listed in all ad groups for a company.
The search terms must be unique to a company.
The keywords must be...
Below is the answer and explanation for Lisa sells kitchen furniture through her website. While her sales are stable, she’s concerned that they’re not keeping pace with those of other online furniture stores. How can a Google search campaign benefit Lisa’s business?
Lisa sells kitchen furniture through her website. While her sales are stable, she’s concerned that the...
Below is the answer answer and explanation for Barbara’s boss has asked her to use Google ads to reach as many users searching as possible for terms around the services their business offers. Which keyword match type would help Barbara reach the most search queries that potential clients are using?
Barbara’s boss has asked her to use Google ads to reach as many users...
Below is the answer and explanation for what are two main benefits of using search audience solutions?
What are two main benefits of using search audience solutions?
Identifying the most effective ad schedules to get the best results from your budget.
Reviewing missed opportunities with regards to ad extensions and ad variations.
Getti...
Below is the answer and explanation for Jerry’s managing a Google search campaign and would like to improve the position in which his ads appear. He’s increased his bids, but his ad still isn’t showing at the top of search results. What else might he do to improve his ad rank?
Jerry’s managing a Google search campaign and would like to improve the position in which h...
Below is the answer and explanation for what’s a key objective in delivering ad extensions?
What’s a key objective in delivering ad extensions?
Opening up additional ad space to extend character limits.
Making ads more appealing with the use of image and video assets.
Giving users control over the types of ads that...
Below is the answer and explanation for when should you use re-marketing lists for search ads?
When should you use re-marketing lists for search ads?
To reach out to new customers that share the behaviors and characteristics of your re-marketing audience segments.
To identify loyal customers and expand the reach to those that resemble your cust...
Below is the answer and explanation for Pete is the marketing director for an electric car company. He recently chose “leads” as his Google search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal?
Pete is the marketing director for an electric car company. He recently chose “leads” as his Google search campaign marketing goal. Wha...