Tags google certification questions

How can ad extensions contribute to increasing user engagement?

Below is the answer and explanation for how can ad extensions contribute to increasing user engagement? How can ad extensions contribute to increasing user engagement? With attractive images and videos. Ad extensions include a “share” button. Ad extensions include a “like” button to gauge if an ad is favorable. By addr...

Your client wants to increase the number of people visiting his website. When analyzing the data for Search campaign, which metric do you most want to improve

Below is the answer and explanation for your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve. Your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve. Click t...

Why should your business use Performance Planner?

Below is the answer and explanation for why should your business use performance planner? Why should your business use performance planner? It validates budgets against other vendors in the same market. It is the only ad budgeting software on the market. It helps businesses determine a go-to-market strategy. It makes r...

Why might you use the “Search Network campaigns with Display opt-in” campaign type?

Below is the answer and explanation for why might you use the “search network campaigns with display opt-in” campaign type? Why might you use the “search network campaigns with display opt-in” campaign type? You can use one budget to advertise on the search network and display network. ✅ Your ads only show on the first p...

You want to generate leads with your Google ads campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (ROI) for this campaign?

Below is the answer and explanation for you want to generate leads with your Google ads campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (ROI) for this campaign? You want to generate leads with your Google ads campaign by encouraging people to fill out an interest form on your websit...

With Dynamic Search Ads, what does the advertiser provide?

Below is the answer and explanation for with dynamic search ads, what does the advertiser provide? With dynamic search ads, what does the advertiser provide? A list of search terms. A machine-learning algorithm. A headline. A list of web pages. ✅ Correct answer A list of web page...

Your new client’s Google Ads account has one campaign with one ad group that contains a list of hundreds of keywords. Which best practice should you follow when re-organizing this client’s keywords?

Below is the answer and explanation for your new client’s Google ads account has one campaign with one ad group that contains a list of hundreds of keywords. Which best practice should you follow when re-organizing this client’s keywords? Your new client’s Google ads account has one campaign with one ad group that contains a list of hundreds of keywords. Which best p...

Peggy owns a house cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers. Which Google ads campaign should Peggy use to make

Below is the answer and explanation for Peggy owns a house cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers. Which Google ads campaign should Peggy use to make sure potential customers consider her services and take action by booking house cleanings?

Which two bidding strategies can boost brand awareness and recognition?

Below is the answer and explanation for which two bidding strategies can boost brand awareness and recognition? Which two bidding strategies can boost brand awareness and recognition? Cost-per-view (CPV). ✅ Cost-per-acquisition (CPA). Cost-per-click (CPC). Cost-per-thousand viewable impressions...

As a digital strategist, Jared wants to add something extra to his ads to give users more incentive to click and convert. He’s considering using the two optional field paths in the URL component of the ad, but needs to be certain his messaging

Below is the answer and explanation for as a digital strategist, Jared wants to add something extra to his ads to give users more incentive to click and convert. He’s considering using the two optional field paths in the URL component of the ad, but needs to be certain his messaging will fit. How many total characters can he use in each of these optional paths? As a...
This website uses cookies to improve your experience, analyze traffic and display ads. Learn more