Below is the answer and explanation for when setting up display advertising campaigns, who can you target?
When setting up display advertising campaigns, who can you target?
People with specific names.
People who speak different languages. ✅
People who already own spec...
Below is the answer and explanation for when using search engine marketing, where can your ads appear?
When using search engine marketing, where can your ads appear?
Only on search engines. ✅
Only on websites.
On search engines and websites.
O...
Below is the answer and explanation for fill in the blank: the ads on search engines are usually made up of.
Fill in the blank: the ads on search engines are usually made up of.
Audio.
Video.
Text. ✅
Images.
Correct answer...
Below is the answer and explanation for if you own a film blog, which type of customer can you expect to reach with display advertising?
If you own a film blog, which type of customer can you expect to reach with display advertising?
People who use ad-blockers and are interested in your subject.
People...
Below is the answer and explanation for which of the following statements is true when it comes to running email campaigns for a business?
Which of the following statements is true when it comes to running email campaigns for a business?
There’s no need to use sponsored ads within your email marketing. ✅
Below is the answer and explanation for if the open rate of your emails seems low, which of the following could help you fix that?
If the open rate of your emails seems low, which of the following could help you fix that?
Redesign your website.
Change the colour of the buttons inside your email.
Below is the answer and explanation for which of the following is a common feature of email marketing platforms?
Which of the following is a common feature of email marketing platforms?
Personalised, custom templates.
A free list of email addresses you can target.
A feature all...
Below is the answer and explanation for which of these is a good practice to keep in mind when sending emails to your contacts?
Which of these is a good practice to keep in mind when sending emails to your contacts?
Run an A/B test on your subject line to determine which one works best. ✅
Send...
Below is the answer and explanation for if you needed to showcase which parts of a website are being clicked on the most, which presentation type should you consider?
If you needed to showcase which parts of a website are being clicked on the most, which presentation type should you consider?
Bar chart.
Pie cha...
Below is the answer and explanation for which of the following metrics could help you understand which blog post is resonating the most with your audience?
Which of the following metrics could help you understand which blog post is resonating the most with your audience?
Session duration. ✅
Pag...