Tags google certification questions

A video targeting group:

Below is the answer  for the question a video targeting group: A video targeting group: A) Mixes and matches targeting settings for the best exposure ✅ B) Combines a video ad with a display ad for the best exposure C) Combines several of a campaign’s targeting groups for the best exposure D)...

Which of the following can be targeted when building a mobile video masthead?

Below is the answer and explanation for the question which of the following can be targeted when building a mobile video masthead? Which of the following can be targeted when building a mobile video masthead? A) YouTube.com B) All of the listed answers are correct ✅ C) An iOS app D) An Andro...

Which one of Google’s data-driven marketing tools is a collection of case studies from Google’s best advertising campaigns?

Below is the answer and explanation for the question which one of Google’s data-driven marketing tools is a collection of case studies from Google’s best advertising campaigns? Which one of Google’s data-driven marketing tools is a collection of case studies from Google’s best advertising campaigns? Google Campaign Archive Google Trends Google Surveys

How much did the amount of time people spend watching video on the internet grow between the end of 2013 and the end of 2014?

Below is the answer and explanation for the question how much did the amount of time people spend watching video on the internet grow between the end of 2013 and the end of 2014? How much did the amount of time people spend watching video on the internet grow between the end of 2013 and the end of 2014? A) 28.5% B) 18.5%...

When measuring offline conversions with TrueView for action, a store visit is counted when a user watches 10 seconds of an ad and then visits a store within how many days?

Below is the answer and explanation for the question when measuring offline conversions with TrueView for action, a store visit is counted when a user watches 10 seconds of an ad and then visits a store within how many days? When measuring offline conversions with TrueView for action, a store visit is counted when a user watches 10 seconds of an ad and then visits a store within how man...

Frequency capping counts include:

Below is the answer and explanation for the question frequency capping counts include: Frequency capping counts include: A) Only impressions that led to clicks B) All impressions, including those that weren’t viewable C) All impressions appearing in an ad position of “1” ✅ D) Only impression...

What’s a key benefit of TrueView for reach?

Below is the answer and explanation for the question what’s a key benefit of TrueView for reach? What’s a key benefit of TrueView for reach? It helps advertisers maximize views. Its billing method is based on cost-per-view (CPV). It’s billed if the viewer watches 30 seconds of the ad. It optimizes for impressions instead of views. ✅

When setting up targeting groups for video ads, it’s most effective to:

Below is the answer and explanation for the question when setting up targeting groups for video ads, it’s most effective to: When setting up targeting groups for video ads, it’s most effective to: A) Select a maximum of 3 targeting groups B) Select at least 5 advanced audience options C) Target broadly by demographic...

Landon works for an online marketing firm and believes that YouTube will be an effective addition to his client’s advertising strategy given its extensive reach of over two billion monthly active users and recent innovations that increase users

Below is the answer and explanation for the question landon works for an online marketing firm and believes that YouTube will be an effective addition to his client’s advertising strategy given its extensive reach of over two billion monthly active users and recent innovations that increase usership. Which two next generation innovations can Landon share with his client? (Choose two.) L...

Which should be considered when analyzing campaign performance of different Trueview video ad formats?

Below is the answer and explanation for the question which should be considered when analyzing campaign performance of different Trueview video ad formats? Which should be considered when analyzing campaign performance of different Trueview video ad formats? A) Quartiles only B) View rate only C) View rate an...