Tags google certification questions

How can an advertiser be granted access to TrueView inventory?

Below is the answer and explanation for how can an advertiser be granted access to true view inventory? How can an advertiser be granted access to true view inventory? Add a 4 percent media fee to the partner revenue model. Accept terms & conditions and fees in the partner’s settings. ✅ Add YouTube to...

Which two settings can be edited in Campaign Settings? (select two)Select All Correct Responses

Below is the answer and explanation for which two settings can be edited in campaign settings? Which two settings can be edited in campaign settings? Frequency caps. ✅ Campaign goal. ✅ Creative. Bidding strategy. Correct answer Frequency caps....

What is one benefit of applying “auto budget allocation” to an insertion order’s budget settings?

Below is the answer and explanation for what is one benefit of applying “auto budget allocation” to an insertion order’s budget settings? What is one benefit of applying “auto budget allocation” to an insertion order’s budget settings? The system automatically moves budget to higher performing line items. ✅ The system wi...

What step should be taken to determine which creatives had the lowest eCPM over the last month?

Below is the answer and explanation for what step should be taken to determine which creatives had the lowest eCPM over the last month? What step should be taken to determine which creatives had the lowest eCPM over the last month? Go into the creative section for the advertiser and compare the inline metrics for eCPM Generate a standar...

What step should be taken to track and secure a programmatic deal with a publisher?

Below is the answer and explanation for what step should be taken to track and secure a programmatic deal with a publisher? What step should be taken to track and secure a programmatic deal with a publisher? Go to marketplace negotiations to review and accept deals in display & video 360. ✅ Contact your customer supp...

What is the result of using a VPAID tag instead of a VAST tag when running video ads?

Below is the answer and explanation for what is the result of using a VPAID tag instead of a VAST tag when running video ads? What is the result of using a VPAID tag instead of a VAST tag when running video ads? More available inventory across all devices. Less functionality for engagement and interaction with ad. Less availabl...

What steps should be taken at the Advertiser level to run TrueView?

Below is the answer and explanation for what steps should be taken at the advertiser level to run true view? What steps should be taken at the advertiser level to run true view? Enable true view in advertiser settings. Enter the channel code in advertiser settings. Link the YouTube channel. ✅ Link the Y...

What step would an advertiser take to target a list of email addresses?

Below is the answer and explanation for what step would an advertiser take to target a list of email addresses? What step would an advertiser take to target a list of email addresses? Create a customer match list for true view. ✅ Create a custom affinity audience list. Assign a floodlight tag to an audience list...

Where can a preferred deal be assigned?

Below is the answer and explanation for where can a preferred deal be assigned? Where can a preferred deal be assigned? In the line item’s audience targeting. In the line item’s creative assignment. In the partner settings, under inventory source. In the line item’s inventory source targeting. ✅...

What is one way to control ad frequencies across multiple insertion orders?

Below is the answer and explanation for what is one way to control ad frequencies across multiple insertion orders? What is one way to control ad frequencies across multiple insertion orders? Set campaign-level frequency caps. ✅ Assign a frequency cap to each creative. Create insertion order budget segments.