Tags google certification exam questions

If you’re currently using text, display, and video ads but also want to more specifically control spending on ads that appear when someone searches on Google, which additional campaign type would you choose?

Below is the answer and explanation for if you’re currently using text, display, and video ads but also want to more specifically control spending on ads that appear when someone searches on Google, which additional campaign type would you choose? If you’re currently using text, display, and video ads but also want to more specifically control spending on ads that ap...

Based on Google Ads Editorial and professional requirements, which headline is most likely to generate clicks?

Below is the answer and explanation for based on Google ads editorial and professional requirements, which headline is most likely to generate clicks? Based on Google ads editorial and professional requirements, which headline is most likely to generate clicks? “Free shipping on custom ts”. “Design your own t-shirt”. ✅

You might analyze exact match impression share data to get an idea of:

Below is the answer and explanation for you might analyze exact match impression share data to get an idea of: You might analyze exact match impression share data to get an idea of: The percentage of eligible impressions you received for searches that exactly matched content on your landing page. The percentage of eligible impressions y...

An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser:

Below is the answer and explanation for an advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser: An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser:

How would you explain the importance of ad impressions to a client who’s concerned that her Search Network campaign is generating impressions but no clicks?

Below is the answer and explanation for how would you explain the importance of ad impressions to a client who’s concerned that her search network campaign is generating impressions but no clicks? How would you explain the importance of ad impressions to a client who’s concerned that her search network campaign is generating impressions but no clicks? They can help her cal...

According to 2015 Google Trends data, which term would consumers on mobile phones be most likely to type in a search engine?

Below is the answer and explanation for according to 2015 Google trends data, which term would consumers on mobile phones be most likely to type in a search engine? According to 2015 Google trends data, which term would consumers on mobile phones be most likely to type in a search engine? Shoe stores near me. ✅ Shoe store addre...

You manager the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is limited, what might help make sure the ads show?

Below is the answer and explanation for you manager the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is limited, what might help make sure the ads show? You manager the campaigns for a client that runs a wine tour business in Florence. The ads have stopped showing on Google. If the budget is...

The automated “Maximize clicks” bid strategy attempts to get advertisers the most:

Below is the answer and explanation for the automated “maximize clicks” bid strategy attempts to get advertisers the most: The automated “maximize clicks” bid strategy attempts to get advertisers the most: Clicks for their daily budget. ✅ Conversions based on their conversion goals. Impressions in their preferred position range. ...

Your client’s product costs £50 to produce, and it sells for £150. She’s sold 10 units and spent £700 on her Google Ads campaign.

Below is the answer and explanation for your client’s product costs £50 to produce, and it sells for £150. She’s sold 10 units and spent £700 on her Google ads campaign. Your client’s product costs £50 to produce, and it sells for £150. She’s sold 10 units and spent £700 on her Google ads campaign. [£1500 (revenue) – £1200 (cost + Google ads spe...

Four Search campaigns that run out of daily budget

Below is the answer and explanation for the question four Search campaigns that run out of daily budget Four Search campaigns that run out of daily budget Unprofitable campaign, planning to scale up exposure if profitability can be achieved. Profitable campaign, missing additional profitable conversions when budget limits exposure. ✅ Bran...