Below is the answer and explanation for Francis tries to explain to his boss the benefits of using automated bidding. Match these aspects of automated bidding with the benefits they serve.
Francis tries to explain to his boss the benefits of using automated bidding. Match these aspects of automated bidding with the benefits they serve.
Below is the answer and explanation for Yuto owns a souvenir shop in Tokyo. He wants to reach English speaking tourists in his city during certain hours of the day. Which three areas of his search campaign does Yuto need to adjust to achieve this goal?
Yuto owns a souvenir shop in Tokyo. He wants to reach English speaking tourists in his city during certain hours of...
Below is the answer and explanation for advertising with Google ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenarios?
Advertising with Google ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenario...
Below is the answer and explanation for Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his headline?
Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include...
Below is the answer and explanation for how can Google ads help you advance your business goals?
How can Google ads help you advance your business goals?
By building awareness of your brand.
By driving online, in-app, in-person, and over-the-phone sales.
By influencing consideration of your products and services.
All o...
Below is the answer and explanation for Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should focus on to improve the quality score of his ads?
Jerry understands that expected click-through rate is one of three main factors that determine the qua...
Below is the answer and explanation for after running a Google search ads campaign for several months, Meredith notices sales of her advertised products are starting to lag. She checks her Google ads recommendations page and notices that her campaign’s optimization score is 22%. What does this score tell Meredith about her Google search ads campaign?
After running a Google search ads ca...
Below is the answer and explanation for Ingrid wants to acquire a lot of exposure for a new product line that she’s launching. She understands that she can reach a significant portion of people on the internet with the help of a display campaign. In what way will a display campaign achieve Ingrid’s marketing goal?
Ingrid wants to acquire a lot of exposure for a new p...
Below is the answer and explanation for Rina has heard the term quality score mentioned before and is interested to learn what it actually is. Which statement describes quality score?
Rina has heard the term quality score mentioned before and is interested to learn what it actually is. Which statement describes quality score?
It’s a metric that scores t...
Below is the answer and explanation for Michelle recently launched a new product called **wonder boots**. The brand has already become well-known in her industry. She wants to attract more traffic via Google ads but only for searches that are solely for her product name (**wonder boots**).Which keyword match type should Michelle use to attract traffic strictly for searches for the **wonder boot...