Tags google certification exam questions and answers

Barbara’s boss has asked her to use Google Ads to reach as many users searching as possible for terms around the services their business offers. Which keyword match type would help Barbara reach the most search queries that potential clients ar

Below is the answer answer and explanation for Barbara’s boss has asked her to use Google ads to reach as many users searching as possible for terms around the services their business offers. Which keyword match type would help Barbara reach the most search queries that potential clients are using? Barbara’s boss has asked her to use Google ads to reach as many users...

What are two main benefits of using Search Audience solutions? (Choose two.)

Below is the answer and explanation for what are two main benefits of using search audience solutions? What are two main benefits of using search audience solutions? Identifying the most effective ad schedules to get the best results from your budget. Reviewing missed opportunities with regards to ad extensions and ad variations. Getti...

Jerry’s managing a Google Search campaign and would like to improve the position in which his ads appear. He’s increased his bids, but his ad still isn’t showing at the top of Search results. What else might he do to improve his Ad Rank?

Below is the answer and explanation for Jerry’s managing a Google search campaign and would like to improve the position in which his ads appear. He’s increased his bids, but his ad still isn’t showing at the top of search results. What else might he do to improve his ad rank? Jerry’s managing a Google search campaign and would like to improve the position in which h...

What’s a key objective in delivering ad extensions?

Below is the answer and explanation for what’s a key objective in delivering ad extensions? What’s a key objective in delivering ad extensions? Opening up additional ad space to extend character limits. Making ads more appealing with the use of image and video assets. Giving users control over the types of ads that...

When should you use Remarketing Lists for Search Ads?

Below is the answer and explanation for when should you use re-marketing lists for search ads? When should you use re-marketing lists for search ads? To reach out to new customers that share the behaviors and characteristics of your re-marketing audience segments. To identify loyal customers and expand the reach to those that resemble your cust...

Pete is the marketing director for an electric car company. He recently chose “leads” as his Google Search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal?

Below is the answer and explanation for Pete is the marketing director for an electric car company. He recently chose “leads” as his Google search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal? Pete is the marketing director for an electric car company. He recently chose “leads” as his Google search campaign marketing goal. Wha...

Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%. What does this mean?

Below is the answer and explanation for Theo is looking to improve his Google search ads campaign. On his Google ads recommendations page, he notices that his Google search campaign has an optimization score of 75%. What does this mean? Theo is looking to improve his Google search ads campaign. On his Google ads recommendations page, he notices that his Google search...

Samira has been tasked with increasing the relevance of her company’s ads. She has been told that she can use multiple headline options in her responsive search ads as a way to increase relevance. How many headlines can Samira include in a sing

Below is the answer and explanation for Samira has been tasked with increasing the relevance of her company’s ads. She has been told that she can use multiple headline options in her responsive search ads as a way to increase relevance. How many headlines can Samira include in a single responsive search ad? Samira has been tasked with increasing the relevance of her...

What does layering an Affinity audience with a broad keyword targeting campaign help you do?

Below is the answer and explanation for what does layering an affinity audience with a broad keyword targeting campaign help you do? What does layering an affinity audience with a broad keyword targeting campaign help you do? Reach people who have been identified as being in the mindset to buy. Reach people based on specific demographics such a...

Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)

Below is the answer and explanation for using the performance planner on a monthly basis allows you to optimize which two aspects of an account? Using the performance planner on a monthly basis allows you to optimize which two aspects of an account? Keywords. Ad extensions. Ads. Bids. ✅