Below is the answer and explanation for an advertiser wants to achieve the top position in paid search results. Which recommendations would improve.
An advertiser wants to achieve the top position in paid search results. Which recommendations would improve.
Improve quality score and increase cost-per-click (CPC). ✅
Decre...
Below is the answer and explanation for Clara is an advertising director who’s tasked with optimizing her company’s Google search campaign. How can Clara use the optimization score to benefit her campaign?
Clara is an advertising director who’s tasked with optimizing her company’s Google search campaign. How can Clara use the optimization score to benefit her campaig...
Below is the answer and explanation for your Google search ads optimization score is calculated by an algorithm that looks across key aspects of your accounts. This score is used to help give you recommendations on how to optimize your search ads campaigns. What are two of the data sources that are used to calculate optimization recommendations?
Your Google search ad...
Below is the answer and explanation for which of the following items is not a component of quality score?
Which of the following items is not a component of quality score?
Landing page experience.
Maximum cost-per-click (max. CPC) bid. ✅
Ad relevance.
Expected click through rate (CTR).
Co...
Below is the answer and explanation for Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google ads recommendations page to help him evaluate his search ads campaigns. Which feature makes the optimization recommendations valuable for Leo?
Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses...
Below is the answer and explanation for Belinda’s boutique just started carrying 3 new designer labels. She wants to show an image ad announcing the new collections to people.
Belinda’s boutique just started carrying 3 new designer labels. She wants to show an image ad announcing the new collections to people
“Search network with display opt-in”.
Below is the answer and explanation for how can ad extensions contribute to increasing user engagement?
How can ad extensions contribute to increasing user engagement?
With attractive images and videos.
Ad extensions include a “share” button.
Ad extensions include a “like” button to gauge if an ad is favorable.
By addr...
Below is the answer and explanation for your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve.
Your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve.
Click t...
Below is the answer and explanation for why should your business use performance planner?
Why should your business use performance planner?
It validates budgets against other vendors in the same market.
It is the only ad budgeting software on the market.
It helps businesses determine a go-to-market strategy.
It makes r...
Below is the answer and explanation for why might you use the “search network campaigns with display opt-in” campaign type?
Why might you use the “search network campaigns with display opt-in” campaign type?
You can use one budget to advertise on the search network and display network. ✅
Your ads only show on the first p...