Below is the answer and explanation for data shows that the audience for a client’s running shoe store is women ages 35 to 50. How can you optimize this client’s display network campaign based on your research.
Data shows that the audience for a client’s running shoe store is women ages 35 to 50. How can you optimize this client’s display network campaign based on yo...
Below is the answer and explanation for which is a benefit of advertising online?
Which is a benefit of advertising online?
Reach people who are likely interested in what you’re advertising. ✅
Automatically collect information about potential customers.
Increase your position in organic search results.
...
Below is the answer and explanation for a client wants to promote her new mobile app by showing her ads in other mobile apps. How can Google ads help accomplish her goal?
A client wants to promote her new mobile app by showing her ads in other mobile apps. How can Google ads help accomplish her goal?
Google’s search network will help her target people who are more likely t...
Below is the answer and explanation for an e-commerce client wants her campaign to be more profitable. After calculating this client’s total profits from Google ads, what can you do to start maximizing results for profit?
An e-commerce client wants her campaign to be more profitable. After calculating this client’s total profits from Google ads, what can you do to start maximizing resul...
Below is the answer and explanation for Nadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text?
Nadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text?
A prominent headline like “TRIAL MEMBERSHIPS AVAILABLE”.
A...
Below is the answer and explanation for you would advise a client that’s launching a new product line to advertise on the display network because she can.
You would advise a client that’s launching a new product line to advertise on the display network because she can.
Reach people who are interested in similar products. ✅
Use text ads that...
Below is the answer and explanation for how do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network?
How do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network?
Number of clicks on her ads and costs to produce her purses.
How many times her ads have been...
Below is the answer and explanation for how do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network?
How do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network?
CPM bids are effectively converted to CPC bids.
Ads using CPC bids are not allowed to compete...
Below is the answer and explanation for which of these metrics is especially important to clients who are running a branding campaign?
Which of these metrics is especially important to clients who are running a branding campaign?
Click through rate (CTR).
Average cost-per-click (avg. CPC).
Impressions. ✅
Below is the answer and explanation for if you want to direct people to specific pages on your website from an ad, you can create an ad that uses:
If you want to direct people to specific pages on your website from an ad, you can create an ad that uses:
Site link extensions. ✅
Previous visit extensions.
call out...