Below is the answer and explanation for the question ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Perform...
Below is the answer and explanation for the question hank wants to use a “Maximize Conversions” campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performance Planner?
Hank wants to use a “Maximize Conversions” campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performa...
Below is the answer and explanation for the question how is using non-last-click attribution conversions useful for Performance Planner forecasts?
How is using non-last-click attribution conversions useful for Performance Planner forecasts?
To find growth opportunities regarding device targeting
To take advantage of seasonal...
Below is the answer and explanation for the question using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)
Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)
Keywords
Ad extensions
Ads
Below is the answer and explanation for the question marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google Ads campaign should Marisol use to show images of her products, advertise her company’s online and local inventory of toys, and boost traffic to their website and local toy stores...
Below is the answer and explanation for the question what is one way that Performance Planner helps businesses increase sales?
What is one way that Performance Planner helps businesses increase sales?
By choosing ad types that your target demographic finds most appealing
By relying on customer feedback for optimal ad placemen...
Below is the answer and explanation for the question why does automating your bid versus using manual bidding contribute to a successful Google Ads campaign?
Why does automating your bid versus using manual bidding contribute to a successful Google Ads campaign?
User intent and likelihood to complete valuable actions for your busines...
Below is the answer and explanation for the question which type of automated bidding strategy is enhanced cost-per-click (ECPC)?
Which type of automated bidding strategy is enhanced cost-per-click (ECPC)?
Awareness-based bidding
Consideration-focused bidding
Revenue-focused bidding
Conversion-focuse...
Below is the answer and explanation for the question which factors should an advertiser consider when deciding on a bidding strategy?
Which factors should an advertiser consider when deciding on a bidding strategy?
Customer search history, competition, and conversions
Ad schedule and budget
Results, targeted location...
Below is the answer and explanation for the question ben sells housewares through his website and app. What are two ways that Google Ads can fuel his business goals and help him achieve his objectives? (Choose two.)
Ben sells housewares through his website and app. What are two ways that Google Ads can fuel his business goals and help him achieve h...