Below s the answer and explanation for Jennifer’s company wants to increase online sales of a featured product by connecting with users who are actively researching similar products. What benefit would a Google search campaign provide Jennifer?
Jennifer’s company wants to increase online sales of a featured product by connecting with users who are actively researchin...
Below is the answer and explanation for an advertising executive takes over a Google search ads campaign. On his Google ads recommendations page he notes that the campaign’s optimization score is 40%. What does this score indicate?
An advertising executive takes over a Google search ads campaign. On his Google ads recommendations page he notes that the campaign’s opt...
Below is the answer and explanation for what’s the primary benefit of using structured snippet extensions in your ads?
What’s the primary benefit of using structured snippet extensions in your ads?
Lets you show your business address, phone number, and a map marker alongside your ad text.
Allows potential customers to navigate to specific pages...
Below is the answer and explanation for Jim has created a Google search ad with a bid of $5. Two other advertisers in an auction have bids of $2.50 and $2. How much would Jim pay for the first spot in the auction?
Jim has created a Google search ad with a bid of $5. Two other advertisers in an auction have bids of $2.50 and $2. How much would Jim pay for the first sp...
Below is the answer and explanation for Trina is using automated bidding as part of her Google ads search bidding strategy. Why might she prefer automated bidding?
Trina is using automated bidding as part of her Google ads search bidding strategy. Why might she prefer automated bidding?
Location targeting is not decided by machine learning.
Mac...
Below is the answer and explanation for while managing a successful Google ads campaign, why would you choose automated bidding instead of manual bidding?
While managing a successful Google ads campaign, why would you choose automated bidding instead of manual bidding?
Because users intent and their likelihood to complete valuable actions for your busin...
Below is the answer and explanation for automated bidding does the heavy lifting for advertisers on Google ads. What does automated bidding use to set the right bid for every auction?
Automated bidding does the heavy lifting for advertisers on Google ads. What does automated bidding use to set the right bid for every auction?
Ad extensions.
Man...
Below is the answer and explanation for what does adding call out extensions to your Google search ads enable you to do?
What does adding call out extensions to your Google search ads enable you to do?
Direct users to specific pages of your website.
Extend ads with a phone number, allowing mobile users to directly call your business.
G...
Below is the answer and explanation for Trevor owns a manufacturing business that makes specialised hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google ads campaign type should Trevor use to increase his brand’s exposure and reach audiences with interests in hiking and rock climbing across the web?
Below is the answer and explanation for what are two ways dynamic search ads brings value to an advertising campaign?
What are two ways dynamic search ads brings value to an advertising campaign?
It promotes advertising on social media platforms.
It allows for greater control over keywords.
It reduces the needed advertising budget.