Below is the answer and explanation for your client is interested in switching from TV, print, and radio advertising. What are the return on investment (ROI) benefits of online advertising campaigns over traditional media advertising?
Your client is interested in switching from TV, print, and radio advertising. What are the return on investment (ROI) benefits of onli...
Below is the answer and explanation for Michael built a high-quality ad with an excellent keyword list. He’s disappointed the ad isn’t being shown as much as he’d like. What’s a likely reason for his ad not being frequently displayed?
Michael built a high-quality ad with an excellent keyword list. He’s disappointed the ad isn’t being shown as much as he’d like. What’...
Below is the answer and explanation for in addition to how much the advertiser will pay, which two factors are decided by the Ad words auction?
In addition to how much the advertiser will pay, which two factors are decided by the ad words auction?
Whether or not the ad actually shows.
How quickly your landing page will load once a user clicks on the ad. ✅
Below is the answer and explanation for match each ad extension with the benefit it brings to a user’s ad experience.
Match each ad extension with the benefit it brings to a user’s ad experience.
Structured snippet extensions — Describing features of a specific product or range of products or services offered by the business before users clic...
Below is the answer and explanation for which two metrics help show you how many people found your ad compelling enough to actually click on it and visit your website?
Which two metrics help show you how many people found your ad compelling enough to actually click on it and visit your website?
Search terms.
Clickthrough rate (CTR). ✅
Below is the answer and explanation for which dynamic search ads option allows an advertiser to group web pages under custom labels?
Which dynamic search ads option allows an advertiser to group web pages under custom labels?
URL filtering.
Categories.
Landing pages.
Page feeds. ✅
Correct answer...
Below is the answer and explanation for which statement is true regarding conversion rates between apps and mobile web?
which statement is true regarding conversion rates between apps and mobile web?
Mobile web generates conversion rates three times that of shopping apps.
Mobile web generates conversion rates ten times that of shopping apps.
Shopping apps...
Below is the answer and explanation for an advertiser wants to create ads that target potential customers in California. Which targeting method should this advertiser use to target these customers?
An advertiser wants to create ads that target potential customers in California. Which targeting method should this advertiser use to target these customers?
Device targeting.
Below is the answer and explanation for an advertiser should group their campaigns by:
An advertiser should group their campaigns by:
Type of product or service. ✅
Number of keywords.
Maximum cost-per-click (CPC) bids.
Number of ad groups per campaign.
Correct answer
Type...
Below is the answer and explanation for it is 10 a.m. and you are sitting in a train station in London, looking through your calendar on your tablet. You realize you forgot to book a boat ride for your trip to San Francisco to see Alcatraz prison. Match each signal type with how it is demonstrated in this situation.
It is 10 a.m. and you are sitting in a train statio...