Tags Google ads certification

What step should be taken to assign an advertiser to a preferred deal when creating a new inventory source?

Below is the answer and explanation for what step should be taken to assign an advertiser to a preferred deal when creating a new inventory source? What step should be taken to assign an advertiser to a preferred deal when creating a new inventory source? Check that the advertiser has been automatically added to the line item’s deal. Assi...

Tina’s an experienced account manager who enjoys overseeing the details of her Google Ads campaigns. She struggles with leaving the majority of campaign management to machine learning in App campaigns. What’s a valid reason for Tina to rely on

Below is the answer and explanation for Tina’s an experienced account manager who enjoys overseeing the details of her Google ads campaigns. She struggles with leaving the majority of campaign management to machine learning in app campaigns. What’s a valid reason for Tina to rely on machine learning instead of doing everything manually? Tina’s an experienced account manager who enjoys o...

Which two objectives can be selected as a campaign goal? (select two)Select All Correct Responses

Below is the answer and explanation for which two objectives can be selected as a campaign goal? Which two objectives can be selected as a campaign goal? Re-market to existing customers. Drive offline or in-store sales. ✅ Raise awareness of my brand or product. ✅ Behavioral audience targeting....

What two things are essential for a Google App campaign to run smoothly and successfully? (Choose two.) Select All Correct Responses

Below is the answer a explanation for what two things are essential for a Google app campaign to run smoothly and successfully? What two things are essential for a Google app campaign to run smoothly and successfully? HTML5 assets. Bid changes. Data. ✅ Time.✅ Correct answ...

Which three settings could prevent deals from meeting their ad-serving goals? (select three)Select All Correct Responses

Below is the answer and explanation for which three settings could prevent deals from meeting their ad-serving goals? Which three settings could prevent deals from meeting their ad-serving goals? VAST and VPAID creatives that are approved. Geo targeting and bid strategies. ✅ Demographics and audience tar...

What are two Google Audiences? (select two)Select All Correct Responses

Below is the answer and explanation for what are two Google audiences? What are two Google audiences? Affinity. ✅ First-party. In market. ✅ Third-party. Correct answer Affinity. ✅ In market. ✅ ...

George regularly checks his conversion data in his Google App campaign, but recently he overheard coworkers talking about the importance of including view-through conversions and he’s not sure what that means. What does a view-through conversio

Below is the answer and explanation for George regularly checks his conversion data in his Google app campaign, but recently he overheard coworkers talking about the importance of including view-through conversions and he’s not sure what that means. What does a view-through conversion mean for George’s Google pp campaign? George regularly checks his conversion data in his Google app cam...

To optimize the campaign towards viewability, which two approaches can an advertiser take? (select two)Select All Correct Responses

Below is the answer and explanation for to optimize the campaign towards view ability, which two approaches can an advertiser take? To optimize the campaign towards view ability, which two approaches can an advertiser take? Add a pixel to the default tag in campaign manager. Set the bid strategy to viewable CPM (vCPM). ✅ ...

Google App campaign objectives should depend on which of the following?

Below is the answer and explanation for Google app campaign objectives should depend on which of the following? Google app campaign objectives should depend on which of the following? Reviews left by people using the app. Short-term events in relevant industries. The objectives of similar businesses. The stage of app maturity. ✅

To duplicate a line item, what steps must be taken?

Below is the answer and explanation for to duplicate a line item, what steps must be taken? To duplicate a line item, what steps must be taken? Select the line item, click “action,” and then “bulk edit”. Use the default targeting to duplicate line items. Select the line item, click “action,” and then “duplicate”. ✅
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