Tags Google ads certification

Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)

Below is the answer and explanation for the question using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.) Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.) Keywords Ad extensions Ads

Marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google Ads campaign should Marisol use to show images of her products, advertise her company’s online and local invent

Below is the answer and explanation for the question marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google Ads campaign should Marisol use to show images of her products, advertise her company’s online and local inventory of toys, and boost traffic to their website and local toy stores...

What is one way that Performance Planner helps businesses increase sales?

Below is the answer and explanation for the question what is one way that Performance Planner helps businesses increase sales? What is one way that Performance Planner helps businesses increase sales? By choosing ad types that your target demographic finds most appealing By relying on customer feedback for optimal ad placemen...

Why does automating your bid versus using manual bidding contribute to a successful Google Ads campaign?

Below is the answer and explanation for the question why does automating your bid versus using manual bidding contribute to a successful Google Ads campaign?  Why does automating your bid versus using manual bidding contribute to a successful Google Ads campaign? User intent and likelihood to complete valuable actions for your busines...

Which type of automated bidding strategy is enhanced cost-per-click (ECPC)?

Below is the answer and explanation for the question which type of automated bidding strategy is enhanced cost-per-click (ECPC)?  Which type of automated bidding strategy is enhanced cost-per-click (ECPC)? Awareness-based bidding Consideration-focused bidding Revenue-focused bidding Conversion-focuse...

Which factors should an advertiser consider when deciding on a bidding strategy?

Below is the answer and explanation for the question which factors should an advertiser consider when deciding on a bidding strategy? Which factors should an advertiser consider when deciding on a bidding strategy? Customer search history, competition, and conversions Ad schedule and budget Results, targeted location...

Ben sells housewares through his website and app. What are two ways that Google Ads can fuel his business goals and help him achieve his objectives? (Choose two.)

Below is the answer and explanation for the question ben sells housewares through his website and app. What are two ways that Google Ads can fuel his business goals and help him achieve his objectives? (Choose two.) Ben sells housewares through his website and app. What are two ways that Google Ads can fuel his business goals and help him achieve h...

Google Ads offers a variety of campaign types which determine where your ad will appear and the format in which it will be displayed. What are the available campaign types?

Below is the answer and explanation for the question Google ads offers a variety of campaign types which determine where your ad will appear and the format in which it will be displayed. What are the available campaign types? Google Ads offers a variety of campaign types which determine where your ad will appear and the format in which it will be d...

Marie is a marketer trying to maximize specific user actions after the click. Which automated bidding strategy should she use to accomplish this?

Below is the answer and explanation for the question marie is a marketer trying to maximize specific user actions after the click. Which automated bidding strategy should she use to accomplish this? Marie is a marketer trying to maximize specific user actions after the click. Which automated bidding strategy should she use to accomplish this?...

Which type of automated bidding strategy is Target return on ad spend (ROAS)?

Below is the answer and explanation for the question which type of automated bidding strategy is target return on ad spend (ROAS)? Which type of automated bidding strategy is Target return on ad spend (ROAS)? Consideration-focused bidding Conversion-focused bidding Awareness-based bidding Revenue-foc...