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Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google Search campaign as part of her overall strategy. What value can be recognized by launching a Google Search campaign?

Below is the answer and explanation for Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google search campaign as part of her overall strategy. What value can be recognized by launching a Google search campaign? Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Googl...

Singh’s marketing company has created an enticing ad that receives many clicks. What effect will the ad likely have on the Google Ads auction?

Below is the answer and explanation for Singh’s marketing company has created an enticing ad that receives many clicks. What effect will the ad likely have on the Google ads auction? Singh’s marketing company has created an enticing ad that receives many clicks. What effect will the ad likely have on the Google ads auction? The advertiser will receive m...

A water-sports company specializes in custom-made watercrafts and accessories. Their marketing manager decides to use the broad-match keyword, “boat.” The manager then adds “paddle” as a broad-match modifier. Which two searches may prompt the m

Below is the answer and explanation for a water-sports company specializes in custom-made water crafts and accessories. Their marketing manager decides to use the broad-match keyword, “boat.” The manager then adds “paddle” as a broad-match modifier. Which two searches may prompt the marketing manager’s ad? A water-sports company specializes in custom-made water craft...

What does Performance Planner automatically do?

Below is the answer and explanation for what does performance planner automatically do? What does performance planner automatically do? Sets your ad budget for maximum growth. Recommends the perfect ad structure for your budget. Uses machine learning to target new demographics. Forecasts how your current campaigns will...

How does automating your bid contribute to a successful Google Ads campaign?

Below is the answer and explanation for how does automating your bid contribute to a successful Google ads campaign? How does automating your bid contribute to a successful Google ads campaign? Automated bidding’s algorithms integrate a minimum number of signals to evaluate user intent. Cross-referencing data with context to establish intent an...

You’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Why is Google Ads a viable option?

Below is the answer and explanation for you’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Why is Google ads a viable option? You’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Why is Google ads a viable option? Google ads guarantees p...

Mario is working on a text ad that will run on the Google Search Network. He filled in each component with the necessary information. What component asked Mario to highlight unique details about his product and limited the number of characters

Below is the answer and explanation for Mario is working on a text ad that will run on the Google search network. He filled in each component with the necessary information. What component asked Mario to highlight unique details about his product and limited the number of characters he could use to two fields of 90 characters? Mario is working on a text ad that will...

Google Ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people at the right time. It provides results by charging only when you get a c

Below is the answer and explanation for Google ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people at the right time. It provides results by charging only when you get a click. How does Google ads provide control? Google ads was designed to deliver three t...

Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She applies an optimization recommendation that surfaces in the

Below is the answer and explanation for Karen has evaluated her Google search ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She applies an optimization recommendation that surfaces in the recommendations page. What will happen to her campaign’s optimization score? Karen h...

Tomacz wants to use a Google Search Ads campaign to capture the attention of customers searching for camping equipment online. What’s a key benefit of a well-managed Google Search Ads campaign?

Below is the answer and explanation for Tomacz wants to use a Google search ads campaign to capture the attention of customers searching for camping equipment online. What’s a key benefit of a well-managed Google search ads campaign? Tomacz wants to use a Google search ads campaign to capture the attention of customers searching for camping equipment online. What’s a...