Below is the answer and explanation for the question executives at a small e-commerce company are debating Google Ads performance metrics. If the budget is unlimited as long as return on investment (ROI) is positive
Executives at a small e-commerce company are debating Google Ads performance metrics. If the budget is unlimited as long as return on investment (ROI) is...
Below is the answer and explanation for the question having launched her first search campaign, Asha wants to know just how many calls are being generated from the number in her ads, on her website, or clicks on a phone number on her mobile website.
Website
Apps
Phone calls ✅
Imports
correct answer
Phone ca...
Below is the answer and explanation for the question a florist is advertising five types of flowers, including red roses.
A florist is advertising five types of flowers, including red roses.
The homepage that displays all five types of flowers
The page on the site where users can register as “frequent shoppers”
The page on the site that displays o...
Below is the answer and explanation for the question Joanna would like to direct users to specific pages on her website directly from her text ads, in addition to her ad’s final URL. What feature should she make sure to include
Joanna would like to direct users to specific pages on her website directly from her text ads, in addition to her ad’s final URL. What featur...
Below is the answer and explanation for the question if an advertiser has the same keyword in two different ad groups, the one to win a given auction will be the keyword with the
If an advertiser has the same keyword in two different ad groups, the one to win a given auction will be the keyword with the
Highest maximum cost-per-click (CPC) bid.
Below is the answer and explanation for the question the keyword insertion code in an ad’s headline reads: “Buy {KeyWord:Books}”. The related ad appeared when a user searched “flower books” and the query expanded to a broad-matched keyword in the account, “gardening books”.
The keyword insertion code in an ad’s headline reads: “Buy {KeyWord:Books}”. The related ad ap...
below is the answer and explanation for the question true or false: Adding an extension to a text ad improves an advertiser’s quality score.
True or false: Adding an extension to a text ad improves an advertiser’s quality score.
TRUE
FALSE ✅
correct answer
FALSE ✅
explanation...
Below is the answer and explanation for the question in order to differentiate ads from those of competitors, advertisers should
In order to differentiate ads from those of competitors, advertisers should
Use special characters, such as asterisks or
Mention competitor offers and
Use exclamation points and capital
Include prices, promotion...
Below is the answer for the question an advertiser targeting only France determines that clicks have been received from users in Switzerland. Why might clicks outside of the target location occur?
An advertiser targeting only France determines that clicks have been received from users in Switzerland. Why might clicks outside of the target location occur?
Users globally are...
Below is the answer and explanation for the question true or false: If you’d prefer to reach as many people as possible, use exact match or phrase match keywords.
True or false: If you’d prefer to reach as many people as possible, use exact match or phrase match keywords.
True
False ✅
correct answer