Below is the answer and explanation for when reviewing the search terms report for one of your client’s campaigns, you notice several terms that aren’t relevant to what they’re advertising. How can you use this information when refining the campaign’s keywords?
When reviewing the search terms report for one of your client’s campaigns, you notice several terms that ar...
Below is the answer and explanation for when considering how mobile users will search for your business, which types of keywords should you focus on?
When considering how mobile users will search for your business, which types of keywords should you focus on?
Long tail keywords.
Shorter keywords and phr...