Below is the answer and explanation for Colin is planning out a new Google Display Ads campaign with the “Build awareness” marketing objective in mind. Why would Colin choose “Build awareness” as his marketing objective?
Colin is planning out a new Google Display Ads campaign with the “Build awareness” marketing objective in mind.
Why would Colin choose “Build awareness” as his...
Below is the answer an explanation for which display ad format runs in both native and non-native inventory?
Which display ad format runs in both native and non-native inventory?
AMPHTML ads
Uploaded ads
Image ads
Responsive display ads ✅
Correct Answer
Respo...
Below is the answer and explanation for which statement is true about responsive display ads?
Which statement is true about responsive display ads?
The ads can meet exact branding requirements.
They offer the advertiser more creative control than uploaded ads.
The ads can be manually uploaded.
The ads adjust to availab...
Below is the answer and explanation for Susan doesn’t have time to create display ads herself. She hopes to use a Smart Display campaign to automatically generate ads. Which two building blocks must Susan supply in order for a Smart display campaign to automate her ad creation?
Susan doesn’t have time to create display Ads herself. She hopes to us...
Below is the answer for Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the performance planner, will assist Ben in achieving his marketing goal...
Below is the answer and explanation for which form of targeting would you use to display ads to people who have previously visited your website?
Which form of targeting would you use to display ads to people who have previously visited your website?
Search advertising.
Reacquiring.
Rea...
Below is the answer and explanation for when looking to advertise a new business online, what is one of the major benefits of display ads?
When looking to advertise a new business online, what is one of the major benefits of display ads?
They are seen by everyone.
They have higher click-through rate.
Below is the answer and explanation for when making video content for your display ads, what is most important to ensure?
When making video content for your display ads, what is most important to ensure?
Videos are entertaining, long and include a CTA.
Videos are relevant, short and include a CTA. ✅