Tags digital marketing certification

Which ad creative best practice(s) are displayed in the example below? Select all the apply.

Below is the answerr and explanation for which ad creative best practice(s) are displayed in the example below? select all the apply. Which ad creative best practice(s) are displayed in the example below? select all the apply. The rule of thirds. Contrasting colors. Seasonal them...

Which of the following is NOT an automated bidding strategy?

Below is the answer and explanation for which of the following is not an automated bidding strategy? Which of the following is not an automated bidding strategy? Maximize conversions. Maximize views. ✅ Target ROAS. Target CPA. ...

What should your consideration stage ads do?

Below is the answer and explanation for what should your consideration stage ads do? What should your consideration stage ads do? Promote generic, unbranded content. Direct someone to a pricing page. Include discounts to encourage immediate purchase. Help...

True or false: An organic marketing strategy is reliant on your followers, while social media advertising allows you to target new audiences.

Below is the answer and explanation for true or false: an organic marketing strategy is reliant on your followers, while social media advertising allows you to target new audiences. True or false: an organic marketing strategy is reliant on your followers, while social media advertising allows you to target new audiences. True....

Which of the following represents a broad match keyword?

Below is the answer and explanation for which of the following represents a broad match keyword? Which of the following represents a broad match keyword? Wall art. ✅ “Wall art”. Wall +art. -Wall art. Correct answer ...

Fill in the blank: A keyword set to _____ match type will display your ad if the search term contains the same order of the words, but it can also contain additional words.

Below is the answer and explanation for fill in the blank: a keyword set to match type will display your ad if the search term contains the same order of the words, but it can also contain additional words. Fill in the blank: a keyword set to match type will display your ad if the search term contains the same order of the words, but it can also contain additional wo...

Where should you allocate the majority of your paid media budget?

Below is the answer and explanation for where should you allocate the majority of your paid media budget? Where should you allocate the majority of your paid media budget? New advertising channels that you haven’t advertised on before. Brand campaigns across advertising channels. Video p...

If you have a keyword set to broad match, but you want to select specific keywords that must be included in the search query for your ad to be displayed, what would you use?

Below is the answer and explanation for if you have a keyword set to broad match, but you want to select specific keywords that must be included in the search query for your ad to be displayed, what would you use? If you have a keyword set to broad match, but you want to select specific keywords that must be included in the search query for your ad to be displayed, w...

What should your awareness stage ads do?

Below is the answer and explanation for what should your awareness stage ads do? What should your awareness stage ads do? Address the problem your buyer persona is experiencing. ✅ Question why your buyer persona cannot solve their own problem. Present your busin...

Scenario: Your business wants to advertise to a local audience. Which targeting strategy should you use?

Below is the answer and explanation for scenario: your business wants to advertise to a local audience. Which targeting strategy should you use? Scenario: your business wants to advertise to a local audience. Which targeting strategy should you use? Retargeting. Contextual targeting. Beh...
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