Below is the answer and explanation for how is the daily budget calculated for an insertion order with flight even pacing?
How is the daily budget calculated for an insertion order with flight even pacing?
The campaign’s budget, minus the flight budget spent, divided by the number of days remaining.
The remaining flight budget div...
Below is the answer and explanation for what percentage of the daily budget is applied when using “ahead” pacing?
What percentage of the daily budget is applied when using “ahead” pacing?
120% of the daily budget, based on the flight dates. ✅
150% of the budget, based on budget segments and KPIs.
200% of the dai...
Below is the answer and explanation for let’s say your cost-per-click is $0.05 on average and you want around 200 clicks per day. What should you set as your daily budget?
Let’s say your cost-per-click is $0.05 on average and you want around 200 clicks per day. What should you set as your daily budget?
$5.
$2.50.
$10. ✅
Below is the answer and explanation for if your campaign’s daily budget is £20, how much of your budget can be spent to show your ads on certain days, based on fluctuations in traffic?
If your campaign’s daily budget is £20, how much of your budget can be spent to show your ads on certain days, based on fluctuations in traffic?
Up to US£24. ✅
Below is the answer and explanation for one of your clients wants to know why a campaign went over the specified daily budget several days in a row.
One of your clients wants to know why a campaign went over the specified daily budget several days in a row.
Google ads automatically increases the maximum cost-per-click (CPC) bid to show an ad higher in G...