Tags CPA

What cost model only calculates cost for impressions measured as viewable by Active View?

Below is the answer and explanation for what cost model only calculates cost for impressions measured as viewable by active view? What cost model only calculates cost for impressions measured as viewable by active view? CPA. CPM. vCPM. ✅ CPC. Correct answer vCPM. ✅

Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and cam

Below is the answer for Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the performance planner, will assist Ben in achieving his marketing goal...

Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current ca

Below is the answer and explanation for Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in...

CPA (Cost Per Action)

Definition It is a model of subscription for online marketing. This subscription is established on certified acts, including registrations or sales. Information: A CPA contract specifies that it is normal to have registrations and sales along with acts connected straight to any form of conversion. It does not involve agreements founded on clicks only, which are especial...

Clickthrough Rate (CTR)

Definition: This is expressed as a percentage value and shows the average amount of clickthroughs per hundred ad impressions. Information: Distinguishing what clickthrough rates measure and do not measure is vital. The number of people who landed on a specific site is gauged by it. However, it fails to measure the persons who couldn’t click the ad or landed on the site...

Someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant?

Below is the answer and the explanation of the question someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant? Someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant? A computer store homepage A page showing a tablet A page showing laptops...