Below is the answer and explanation for when an advertiser using viewable cost-per-thousand impressions (vCPM) bidding clicks on his own display ad, quality score:
When an advertiser using viewable cost-per-thousand impressions (vCPM) bidding clicks on his own display ad, quality score:
Is not affected because the click is automatically filtered out by Google’s invalid cli...
Below is the answer and explanation for which two variables can be used to optimize the rotation of dynamic creatives?
Which two variables can be used to optimize the rotation of dynamic creatives?
Impression-to-view rate.
Designated weights.
Click-through rate (CTR). ✅
Click-through-conversion...