Below is the answer for Francis tries to explain to his boss the benefits of using automated bidding. Match these aspects of automated bidding with the benefits they serve. For the question.
Below is the answer for Doreen uses Google search to reach customers as they search for products similar to hers. She’d like to create a display remarketing campaign to reconnect with users and increase sales. How might remarketing help her meet this marketing objective? For question.
Doreen uses Google search to reach customers as they search for products similar to hers. She’d like to...
Below is the answer and explanation for what cost model only calculates cost for impressions measured as viewable by active view?
What cost model only calculates cost for impressions measured as viewable by active view?
CPA.
CPM.
vCPM. ✅
CPC.
Correct answer
vCPM. ✅
Below is the answer for Diana is running a successful remarketing campaign. She wants to expand her reach with other targeting options. While creating a new Google ads display campaign with the “Influence consideration” marketing objective, she chooses Similar Audiences as her targeting option. What information is used to identify similar audiences? For the question
Diana is running a s...
Below is the answer for Colin wants to get the word out about his newest product. He’s planning to create a Google display ads campaign with building awareness as his marketing objective. Why would Colin choose “build awareness” as his marketing objective? For question.
Below is the answer for Colin wants to get the word out about his newest product. He’s planning to...
Below is the answer and explanation for in which two tags can the keyword macro (%k) be added?
In which two tags can the keyword macro (%k) be added?
Floodlight.
Impression event. ✅
Placement.
Tracking ad. ✅
Correct answer
Impression event. ✅
Below is the answer and explanation for to target multiple campaign manager IDs within one cell of a feed, what character is used to separate IDs?
To target multiple campaign manager IDs within one cell of a feed, what character is used to separate IDs?
To target multiple Campaign Manager IDs within one cell of a feed, what character is us...
Below is the answer and explanation for what attribution model uses floodlight data from both attributed and non-attributed conversions?
What attribution model uses floodlight data from both attributed and non-attributed conversions?
Data-driven model. ✅
First Interaction model.
Linear model.
Time decay...
Below is the answer for Claire has created a Google display remarketing campaign. What’s the most likely reason she decided on remarketing?
Claire has created a Google display remarketing campaign.
What’s the most likely reason she decided on remarketing?
Increase clicks
Build awareness
Influence consideration
Drive action ✅