Below is the answer and explanation for what is one of the reasons why an advertiser should consider using performance planner on a monthly basis?
What is one of the reasons why an advertiser should consider using performance planner on a monthly basis?
A / B testing
Google Ads are updated automatically
Click-through...
Below is the answer and explanation for Karen owns a large online business selling antiques. She wants to create a smart display campaign. What are two of the three inputs she must supply in order to create a smart display campaign?
Karen owns a large online business selling antiques. She wants to create a smart display campaign. What are two of the three inputs she must supply in order...
Below is the answer and explanation for Google display ads lets advertisers upload their own ads to the system, allowing advertisers greater control over the look and feel of their messaging. What are the two types of uploaded ads?
Google display ads lets advertisers upload their own ads to the system, allowing advertisers greater control over the look and feel of their messaging. What...
Below is the answer and explanation for how is using non-last-click attribution conversions useful for performance planner forecasts?
How is using non-last-click attribution conversions useful for performance planner forecasts?
To find growth opportunities regarding device targeting
To take advantage of seasonal trends throughout the year
To identify the...
Below is the answer and explanation for what is a valid recommendation that the performance planner can provide?
What is a valid recommendation that the performance planner can provide?
Create alternative versions of best performing ad variations
Apply specific bid adjustments to device and location targeting
Add a themed group of negative keywords
Below is the answer and explanation for what can the performance planner assist you with?
What can the performance planner assist you with?
To create an optimized copy of your existing campaign, so that it can be tested with the drafts and experiments tool
To determine which Google ads features should be enabled to get the best performance from...
Below is the answer and explanation for using the performance planner on a monthly basis allows you to optimize which two aspects of an account?
Using the performance planner on a monthly basis allows you to optimize which two aspects of an account?
Keywords
Ad extensions
Ads
Bids ✅
Budgets ✅
Below is the answer and explanation for what are the three main automation components of smart display campaigns?
What are the three main automation components of smart display campaigns?
Automated conversions
Automated creatives ✅
Automated bidding ✅
Automated targeting ✅
Below is the answer and explanation for to optimize a client’s campaign to get the most out of her mobile advertising, you can:
To optimize a client’s campaign to get the most out of her mobile advertising, you can:
Set shorter conversion windows to capture users who convert after researching on multiple devices.
Set a mobile bid adjust...
Below is the answer and explanation for Zoe runs a sports media website that caters to fans of many different types of sports. She’s starting a Google display ads campaign and is considering methods to reach her sports-loving audience. What’s a compelling reason for Zoe to use affinity audiences?
Zoe runs a sports media website that caters to fans...