Below is the answer and explanation for Mandy has a large art-supply company that sells through both her brick-and-mortar store and online. She wants to increase the awareness of her brand and drive higher sales. How can Google display ads help Mandy achieve her business objectives?
Mandy has a large art-supply company that sells through both her brick-and-mortar store and online. She w...
Below is the answer and explanation for Paul’s interested in generating conversions with Google display ads, but he’s not confident in setting bids himself. He’s relying on smart display campaigns to help. Which two bidding strategies used in smart display campaigns can Paul choose from to automatically set his bids?
Paul’s interested in generating conversions with G...
Below is the answer and explanation for how can Google ads help you advance your business goals?
How can Google ads help you advance your business goals?
By building awareness of your brand
By driving online, in-app, in-person, and over-the-phone sales
By influencing consideration of your products and services...
Below is the answer and explanation you’re running a campaign for a shoe company and notice that the sales trends show many customers are adding shoes to their shopping cart, but not buying them.
You’re running a campaign for a shoe company and notice that the sales trends show many customers are adding shoes to their shopping cart, but not buying them.
Below is the answer and explanation for Amanda uses “influence consideration” as a marketing objective for her Google display ads campaign. Which targeting options are a good fit for Amanda’s campaign?
Amanda uses “influence consideration” as a marketing objective for her Google display ads campaign. Which targeting options are a good fit for Amanda’s campaign?...
Below is the answer and explanation for Bill wants to reach valuable, relevant audiences and engage with them quickly and often with his ads. How will creating a display ads campaign allow him to reach his goal?
Bill wants to reach valuable, relevant audiences and engage with them quickly and often with his ads. How will creating a display ads campaign allow him to r...
Below is the answer and explanation for when planning a campaign, the first thing an advertiser thinks about should be
When planning a campaign, the first thing an advertiser thinks about should be
The advertiser’s goals ✅
The tools available to optimize the campaign
The tools available to build a display ad
The advertiser’s dail...
Below is the answer and explanation for which of the following is a core benefit of Google ads automated bidding?
Which of the following is a core benefit of Google ads automated bidding?
User ID-based bidding
Impression share-based bidding
Daily budget pacing
Auction-time bidding ✅
Correct Answer
A...
Below is the answer and explanation for an advertiser who sells coffee beans added the keyword ‘Java’ to an ad group. advertiser who sells coffee beans adds the keyword ‘Java’ to an ad group. After two weeks, she runs a placement performance report and notices that the ad is showing up on websites about JavaScript programing.
An advertiser who sells coffee beans adde...
Below is the answer and explanation for Ingrid wants to acquire a lot of exposure for a new product line that she’s launching. She understands that she can reach a significant portion of people on the internet with the help of a display campaign. In what way will a Display campaign achieve Ingrid’s marketing goal?
Ingrid wants to acquire a lot of...