Tags campaign

Trevor has discounted an entire line of products on his website and wants to use Google Display Ads to drive sales. How does Google Display Ads targeting help Trevor reach his marketing objective?

Below is the answer and explanation for Trevor has discounted an entire line of products on his website and wants to use Google display ads to drive sales. How does Google display ads targeting help Trevor reach his marketing objective? Trevor has discounted an entire line of products on his website and wants to use Google display ads to drive sales. How does Google display ads targetin...

What are two examples of the types of audiences you could reach when using Affinity Audiences as a targeting option? (Choose two.)

Below is the answer and explanation for what are two examples of the types of audiences you could reach when using affinity audiences as a targeting option? What are two examples of the types of audiences you could reach when using affinity audiences as a targeting option? Parents of infants Men and women, ages 35 to 44 People looking...

Trevor owns a manufacturing business that makes specialized hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google Ads campaign type should Trevor use to increase his brand

Below is the answer and explanation for Trevor owns a manufacturing business that makes specialized hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google ads campaign type should Trevor use to increase his brand’s exposure and reach audiences with interests in hiking and rock climbing across the web?

Lola is in the process of selecting a campaign type to suit her business objectives.

Below is the answer and explanation for Lola is in the process of selecting a campaign type to suit her business objectives. Why is it important that she consider business objectives before choosing her campaign type? Lola is in the process of selecting a campaign type to suit her business objectives. Why is it important that she consider business objectives before c...

Loretta is the advertising director for a large meal-kit company. She’s setting up a Google Display Campaign to identify and engage with large audiences in order to extend their market reach. Which statement most accurately describes the reach

Below is the answer and explanation for Loretta is the advertising director for a large meal-kit company. She’s setting up a Google display campaign to identify and engage with large audiences in order to extend their market reach. Which statement most accurately describes the reach a Google display campaign can provide Loretta? Loretta is the advertising director fo...

Which of the following goals can you achieve for your marketing campaign by using automated bidding?

Below is the answer and explanation for which of the following goals can you achieve for your marketing campaign by using automated bidding? Which of the following goals can you achieve for your marketing campaign by using automated bidding? Control the cost of each click. Choose what time of day your ads will appear.

Cassandra wants to customize her Google Display Ads based on how potential customers previously engaged with her website. Which option best suits her needs?

Below is the answer and explanation for Cassandra wants to customize her google display ads based on how potential customers previously engaged with her website. Which option best suits her needs? Cassandra wants to customize her google display ads based on how potential customers previously engaged with her website. Which option best suits her needs? I...

Jacob’s physical toy store relies on offline metrics, such as store visits and in-store sales. He’s heard that specialized campaign types can help him meet these kinds of goals. Which campaign type can help Jacob achieve his offline business ob

Below is the answer and explanation for Jacob’s physical toy store relies on offline metrics, such as store visits and in-store sales. He’s heard that specialized campaign types can help him meet these kinds of goals. Which campaign type can help Jacob achieve his offline business objectives? Jacob’s physical toy store relies on offline metrics, such as store visits...

Catherine received a significant amount of traffic to her online pet store after launching her Display campaign. Unfortunately, many visitors to her online store didn’t make a purchase. When creating a new Display campaign, which marketing obje

Below is the answer and explanation for Catherine received a significant amount of traffic to her online pet store after launching her display campaign. Unfortunately, many visitors to her online store didn’t make a purchase. When creating a new display campaign, which marketing objective should Catherine choose in order to reengage with these visitors? Catherine rec...

Advertising with Google Ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenarios?

Below is the answer and explanation for advertising with Google ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenarios? Advertising with Google ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following...