Below is the answer and explanation for an advertiser who has conversion tracking enabled wants to optimize a campaign that contains display ads. In order to identify the websites that are generating sales, the advertiser should review:
An advertiser who has conversion tracking enabled wants to optimize a campaign that contains display ads. In order to identify the w...
Below is the answer and explanation for which builds keyword lists that can be used to show your ads relevant webpages across the Google display network?
Which builds keyword lists that can be used to show your ads relevant webpages across the Google display network?
Google analytics.
Display campaign optimizer.
Keyword planner.
Display p...
Below is the answer and explanation for display inventory on the Google display network can come from AdSense or:
Display inventory on the Google display network can come from AdSense or:
Right Media
AdWords
Teracent
The double click ad exchange ✅
correct answer
The double click ad exchange ✅
Below is the answer and explanation for which is the best type of campaign for advertisers to target a set of specific sites they’ve chosen?
Which is the best type of campaign for advertisers to target a set of specific sites they’ve chosen?
Demographic targeting.
Keyword contextual targeting.
Placement targeting. ✅
Below is the answer and explanation for an ad may not appear correctly on mobile phones if it:
An ad may not appear correctly on mobile phones if it:
Uses flash or contains large images. ✅
Uses HTML5.
Isn’t optimized for mobile.
Is in lightbox format.
Correct answer
Uses f...
Below is the answer and explanation for which bidding strategy should use you if you want to increase revenue from your ad spend?
Which bidding strategy should use you if you want to increase revenue from your ad spend?
Maximize clicks.
Target return on ads spend (ROAS). ✅
Enhanced cost-per-click (ECPC).
Below is the answer and explanation for which is the best type of campaign for an advertiser to use to target a set of specific mobile apps with ads for their website
Which is the best type of campaign for an advertiser to use to target a set of specific mobile apps with ads for their website
A) Display network – “Mobile app installs”.
B) Displ...
Below is the answer and explanation for you’ve just opened your new bakery shop in Paris, and would like to have more customers in your shop. Which bid strategy do you need to select?
You’ve just opened your new bakery shop in Paris, and would like to have more customers in your shop. Which bid strategy do you need to select?
Enhanced cost-per-click (EC...
Below is the explanation for if a display ad appears “above the fold,” this means that the ad:
If a display ad appears “above the fold,” this means that the ad:
Can be viewed in the upper portion of the page without scrolling. ✅
Will appear at the top of each page of the website.
Takes up more than 20% of the we...
Below is the answer and explanation for in-market audience targeting consists of people:
In-market audience targeting consists of people:
Who are currently researching options and actively considering buying a product or service like yours. ✅
Who are in your overall target demographic group.
Whom you’ve reached through remarketing....