Tags advertisers

Which three skills do marketers bring to the table when working with machine learning? (Choose three.) Select All Correct Responses

Below is the answer and explanation for which three skills do marketers bring to the table when working with machine learning? Which three skills do marketers bring to the table when working with machine learning? Efficiency Scale Strategy ✅ Creativity ✅ Goal setting ✅

Poppy’s setting up an App campaign, and she wants to acquire a high volume of users while also generating plenty of in-app purchases. Which of the following settings should Poppy select to achieve her marketing objective?

Below is the answer and explanation for Poppy’s setting up an app campaign, and she wants to acquire a high volume of users while also generating plenty of in-app purchases. Which of the following settings should Poppy select to achieve her marketing objective? Poppy’s setting up an app campaign, and she wants to acquire a high volume of users while also generating plenty of in-app purc...

Nicky’s account manager asked her to include minimal or no text overlay in the image assets she’s using in a Google App campaign. Why is that?

Below is the answer and explanation for Nicky’s account manager asked her to include minimal or no text overlay in the image assets she’s using in a Google app campaign. Why is that? Nicky’s account manager asked her to include minimal or no text overlay in the image assets she’s using in a Google app campaign. Why is that? Image assets tend to load slower on mobile device...

Which statement summarizes a Google App campaign?

Below is the answer and explanation for which statement summarizes a Google app campaign? Which statement summarizes a Google app campaign? A manual ad type in Google ads that lets advertisers display banners exclusively on Google Play. A Google tool that automatically creates an app based on an advertiser’s website and supplied content. A platform in Goo...

Which three statements about machine learning are true? (Choose three.) Select All Correct Responses

Below is the answer and explanation for which three statements about machine learning are true? Which three statements about machine learning are true? Machine learning will eventually develop to a level where it can replace advertisers entirely. Machine learning is a way of effectively summarizing large amounts of data. Machin...

Why might a shopper prefer to make a purchase using a retail app rather than a retail website?

Below is the answer and explanation for why might a shopper prefer to make a purchase using a retail app rather than a retail website? Why might a shopper prefer to make a purchase using a retail app rather than a retail website? The latest industry news can be presented to a potential customer while they shop. An app can serve ads to a potenti...

Maria completed the “Headline” section of her text assets and now needs to complete the “Description” section. Which factors must Maria consider?

Below is the answer and explanation for Maria completed the “headline” section of her text assets and now needs to complete the “description” section. Which factors must Maria consider? Maria completed the “headline” section of her text assets and now needs to complete the “description” section. Which factors must Maria consider? Each ad group may have 3-5 description line...

Tina’s an experienced account manager who enjoys overseeing the details of her Google Ads campaigns. She struggles with leaving the majority of campaign management to machine learning in App campaigns. What’s a valid reason for Tina to rely on

Below is the answer and explanation for Tina’s an experienced account manager who enjoys overseeing the details of her Google ads campaigns. She struggles with leaving the majority of campaign management to machine learning in app campaigns. What’s a valid reason for Tina to rely on machine learning instead of doing everything manually? Tina’s an experienced account manager who enjoys o...

What two things are essential for a Google App campaign to run smoothly and successfully? (Choose two.) Select All Correct Responses

Below is the answer a explanation for what two things are essential for a Google app campaign to run smoothly and successfully? What two things are essential for a Google app campaign to run smoothly and successfully? HTML5 assets. Bid changes. Data. ✅ Time.✅ Correct answ...

George regularly checks his conversion data in his Google App campaign, but recently he overheard coworkers talking about the importance of including view-through conversions and he’s not sure what that means. What does a view-through conversio

Below is the answer and explanation for George regularly checks his conversion data in his Google app campaign, but recently he overheard coworkers talking about the importance of including view-through conversions and he’s not sure what that means. What does a view-through conversion mean for George’s Google pp campaign? George regularly checks his conversion data in his Google app cam...