Below is the answer and explanation for what are the four types of ad assets available in Google app campaigns?
What are the four types of ad assets available in Google app campaigns?
Text, Video, HTML5, Audio.
Image, Text, Audio, Video.
HTML4, Image, Video, Text.
HTML5, Image, Video, Text. ✅
Co...
Below is the answer and explanation for Tom hasn’t yet released his app and he’s interested in the typical lifecycle of an app. Help him place these app lifecycle phases in the order they occur.
Tom hasn’t yet released his app and he’s interested in the typical lifecycle of an app. Help him place these app lifecycle phases in the order they occur.
Below is the correct answer and explanation for how does machine learning in Google app campaigns benefit both marketers and users?
How does machine learning in Google app campaigns benefit both marketers and users?
By delivering a different ad to every user.
By delivering relevant ads to users only on YouTube.
By delivering ads to as...
Below is the answer for Olivia manages an online store that sells musical instruments. She’ll soon host a jazz event and wants to create awareness around it, especially within the community of jazz enthusiasts. Which targeting option should Olivia choose in order to achieve her marketing goal?
Olivia manages an online store that sells musical inst...
Below is the answer and explanation for campaign reporting provides many metrics to assess if a campaign is performing to expectations. If an objective is getting as many new users as possible at a certain cost, what two metrics might be most important to review?
Campaign reporting provides many metrics to assess if a campaign is performing to expectations. If an obj...
Below is the answer and explanation for why do Google app campaigns perform better when provided with a diverse portfolio of assets?
Why do Google app campaigns perform better when provided with a diverse portfolio of assets?
The system can automatically create individual ad groups to accommodate each asset type.
The budget of the campaign is automatically increas...
Below is the answer and explanation for what are two compelling reasons to include an app as part of a marketing strategy?
What are two compelling reasons to include an app as part of a marketing strategy?
Apps require minimal maintenance.
Apps deliver better brand awareness than websites.
App downloads are growing year over ye...
Below is the answer and explanation for Kyle’s making an HTML5 asset to add to his portfolio of other asset types. According to HTML5 best practices, when should the name of his app and a visible call-to-action be positioned at the center of his ad?
Kyle’s making an HTML5 asset to add to his portfolio of other asset types. According to HTML5 best practices, when shou...
Below is the answer and explanation for match the following building blocks of Google app campaigns with their descriptions.
Match the following building blocks of Google app campaigns with their descriptions.
Ad groups – A set of ads or ad assets that share common themes. ✅
Ad assets – Individual elements such...
Below is the answer for Millie is managing a Google Ads campaign for a new client who’s tracking all important actions post-click and values each of their conversion actions equally. What type of automated bidding strategy would be ideal for this client?
Millie is managing a Google Ads campaign for a new client who’s tracking all important actions post-click and values each of their con...