Below is the answer and explanation for Mary feels confident managing Google search campaigns and is interested in extending her marketing reach with the help of Google display ads. She’s trying to decide whether to create a standard display campaign or a smart display campaign. Why would Mary choose standard display campaigns over smart display campaigns?
Mary feels conf...
Below is the answer and explanation for Thelma is the marketing director for an online toy store. She’s creating a display campaign to reach parents between the ages of 25 to 34. Which targeting option should Thelma select to achieve her marketing goal?
Thelma is the marketing director for an online toy store. She’s creating a display campaign to reach parents between the ages of 25 to...
Below is the answer and explanation for Marta has a tight marketing budget and needs to use a strategy that can drive customers to her website for a set cost. Which bidding strategy has the potential to meet Marta’s needs?
Marta has a tight marketing budget and needs to use a strategy that can drive customers to her website for a set cost. Which bidding strategy has the potential to mee...
Below is the answer and explanation for which ad format is recommended for getting more users for your app, as well as finding users who are likely to complete in-app actions?
Which ad format is recommended for getting more users for your app, as well as finding users who are likely to complete in-app actions?
Display ads with locati...
Below is the answer and explanation for what are two ways that performance planner can help reveal the possibilities across all your Google ads campaigns?
What are two ways that performance planner can help reveal the possibilities across all your Google ads campaigns?
Distribution
Instrumentation
Differentiation
Valid...
Below is the answer and explanation for Google ads was designed to help businesses achieve online success. To accomplish this, Google ads was built on three core principles. What are these principles?
Google ads was designed to help businesses achieve online success. To accomplish this, Google ads was built on three core principles. What are these principles?
Below is the answer and explanation for you can leverage Google ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding?
You can leverage Google ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidd...
Below is the answer and explanation for which ad format is recommended for building awareness?
Which ad format is recommended for building awareness?
Image ads ✅
Dynamic image ads
Display ads with location extensions
Universal app campaigns.
Correct Answer
Image ads ✅
Explanation
Below is the answer and explanation for three core principles, focused on helping businesses reach their online potential, are the foundation for Google ads. The first of these is relevance. Google ads connects businesses with the right people at the right time. Upon which other principles was Google ads built?
Three core principles, focused on helping businesses reach their online pote...
Below is the answer and explanation for how does automating your bid contribute to a successful Google ads campaign?
How does automating your bid contribute to a successful Google ads campaign?
Automated bidding’s algorithms integrate a minimum number of signals to evaluate user intent.
Cross-referencing data with context to establi...