Google analytics individual qualification exam assessment answers
- Where should the analytics tracking code be placed in the HTML of a webpage for data collection?
- Segments will not allow you to do what?
- To recognize users across different devices, what is required for user ID?
- What channel is not included in the default channels report?
- What is not a filter setting for data in views?
- What feature can join offline business systems data with online data collected by Google analytics?
- Which reports indicate how website referrals, organic search, and ad campaigns assisted in conversions?
- In multi-channel funnel reports, what channel would not be credited with a conversion?
- What type of custom report shows a static sortable table with rows of data?
- What feature is required to track customer search terms on a website?
- What is a “metric” in Google Analytics?
- What criteria cannot be used to create a custom segment?
- Which default traffic source dimensions does Google analytics report for each website visitor?
- Which user characteristic may not be used to change keyword bids in Google ads?
- When does the analytics tracking code send a pageview hit to Google analytics?
- What campaigns require manual tags on destination URLs for tracking?
- What filter would only include data from a campaign titled “back to school” in campaign reports?
- What scope applies to custom metrics?
- What report compares metrics based on user acquisition date over a series of weeks?
- The default session timeout duration in Google analytics is how many minutes?
- What data does Google analytics prohibit collecting?
- Using a standard Google analytics configuration, which characteristics cannot be used to create a custom segment?
- If you define a destination goal for a newsletter sign-up, and a user completes the newsletter sign-up three times in three separate sessions, how many goal conversions will Google analytics count?
- What feature is required to collect the number of comments users posted to a web page?
- Which metric reports on how often a channel contributes to a conversion prior to last-click attribution?
- What is the “bounce rate” in Google analytics?
- What model represents the hierarchical structure of a Google analytics account?
- To increase the speed at which Google analytics compiles reports, what action could be taken?
- Sampling is applied to reports before segmentation.
- If a web page visitor clears the analytics cookie from their browser, what will occur?
- When does the tracking code send an event hit to Google Analytics?
- What campaign parameter is not available by default in Google Analytics ?
- Sharing a Custom Report will share the report configuration and data included in the report.
- Where should the analytics tracking code be placed in the HTML of a webpage for data collection?
- What would prevent data from appearing in a custom report?
- Google Analytics cannot collect data from which systems by default?
- What report indicates the last page users viewed before leaving a website?
- When does a default analytics session expire?
- What does assigning a value to a google analytics goal enable?
- If the Google merchandise store sets up a URL goal of “/ordercomplete” and a match type of “begins with”, which of the following pages on www.googlemerchandisestore.com will not count as a goal?
- What asset is used to build a remarketing list?
- When linking a Google Ads account to Google Analytics, what is not possible?
- What report provides data on how specific sections of a website performed?
- What is not a benefit of using segments to analyze data?
- Within how many days can a deleted view be restored?
- What report shows a visual representation of user interactions on a website?
- What criteria could not be used to create a dynamic remarketing audience?
- What report provides data on how specific sections of a website performed?
- What is not a benefit of using segments to analyze data?
- Within how many days can a deleted view be restored?
- What report shows which types of mobile devices visited a website?
- Views can include website data collected before the view was created.
- What cannot be collected by the default analytics tracking code?
- How would a view filter be configured to include only users from Brazil and Argentina?
- To view accurate data in a custom report, what action should be avoided?
- What report shows the percentage of traffic that previously visited a website?
- View filters may be applied retroactively to any data that has been processed.
- What is not a benefit of Google Analytics remarketing?
- If a user visits a web page with an embedded video, leaves without clicking on anything, and the session times out, how will Google Analytics report the session?
- What is not considered a “source” in Google Analytics by default?
- What report identifies browsers that may have had problems with a website?
- Which goals are available in Google Analytics?
- Which assets cannot be shared in the solutions gallery? which assets cannot be shared in the solutions gallery?
- What scope would be set for a custom dimension that reports membership status for a customer rewards program?
- What report identifies browsers that may have had problems with a website?
- Which goals are available in Google analytics?
- Which assets cannot be shared in the solutions gallery?
- What scope levels are available for dimensions and metrics?
- If a user watches a video with event tracking three times in a single session, analytics will count how many unique events?
- Filters cannot perform what action on collected data?
- Which three campaign parameters are recommended to manually track campaigns?
- What is used to create smart goals?
- In custom reports, what must metrics and dimensions share in order to report accurately?
- What data is Google analytics goals unable to track?
- Which parameters can be included with an event hit for reporting?
- Auto-tagging is used to collect data from what kind of traffic?
- View filters are applied in what order?
- What data table display compares report metrics to the website average?
- What feature must be enabled to use multi-channel funnels?
- Custom dimensions can be used as what?
- In views that don’t have data import enabled, custom dimensions values may be viewed for dates before the custom dimension was created.
- What feature collects company-specific data such as Member Status?
- Which reports require the activation of advertising features?
- A new custom channel group may be applied retroactively to organize data that has been previously collected.
- What metric-dimension combination is not valid?
- What is the set of rules that determines how sales and conversions get credited based on touch-points in the conversion path?
- What is not considered a default “medium” in Google Analytics?
- What feature is required to send data from a web-connected device (like a point-of-sale system) to Google Analytics?
- What report indicates the pages of a website where users first arrived?
- To recognize users across different devices, what feature must be enabled?
- Which kinds of hits does Google analytics track?
- Which reports indicate how traffic arrived at a website?
- In Multi-Channel Funnel reports, how are default conversions credited?
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