Below is the answer and explanation for Alex read a lot about Google app campaigns, and he’s eager to start one of his own. What’s the first thing he should do before jumping into Google ads interface?
Alex read a lot about Google app campaigns, and he’s eager to start one of his own. What’s the first thing he should do before jumping into Google ads interface?
- Create a library of assets he might use during the ad creation process.
- Gather feedback from people already using his app regularly.
- Conduct thorough research on apps belonging to similar businesses.
- Define a goal he wants to achieve with an app campaign. ✅
Correct answer
Define a goal he wants to achieve with an app campaign. ✅
Explanation
Before jumping into the Google ads interface, you should define a goal for your efforts and the campaign.
The above question is related to Google ads app certification. You can find all the updated questions and answers related to Google ads app certification on the “Google ads app certification” page. If you find the update in question or answers, do comment on this page and let us know. I will update the answers as soon as possible.
To learn more about Google ads app certification: Skillshop Google Ads Apps Certification.
Source : Krcmic.comCurrently, we have around 5667 calculators, conversion tables and usefull online tools and software features for students, teaching and teachers, designers and simply for everyone.
You can find at this page financial calculators, mortgage calculators, calculators for loans, calculators for auto loan and lease calculators, interest calculators, payment calculators, retirement calculators, amortization calculators, investment calculators, inflation calculators, finance calculators, income tax calculators, compound interest calculators, salary calculator, interest rate calculator, sales tax calculator, fitness & health calculators, bmi calculator, calorie calculators, body fat calculator, bmr calculator, ideal weight calculator, pace calculator, pregnancy calculator, pregnancy conception calculator, due date calculator, math calculators, scientific calculator, fraction calculator, percentage calculators, random number generator, triangle calculator, standard deviation calculator, other calculators, age calculator, date calculator, time calculator, hours calculator, gpa calculator, grade calculator, concrete calculator, subnet calculator, password generator conversion calculator and many other tools and for text editing and formating, downloading videos from Facebok (we built one of the most famous Facebook video downloader online tools). We also provide you online downloanders for YouTube, Linkedin, Instagram, Twitter, Snapchat, TikTok and other social media sites (please note we does not host any videos on its servers. All videos that you download are downloaded from Facebook's, YouTube's, Linkedin's, Instagram's, Twitter's, Snapchat's, TikTok's CDNs. We also specialise on keyboard shortcuts, ALT codes for Mac, Windows and Linux and other usefull hints and tools (how to write emoji online etc.)
There are many very usefull online free tools and we would be happy if you share our page to others or send us any suggestions for other tools which will come on your mind. Also in case you find any of our tools that it does not work properly or need a better translation - please let us know. Our tools will make your life easier or simply help you to do your work or duties faster and in more effective way.
These below are the most commonly used by many users all over the world.
- Free online calculators and tools
- Time zones/Clocks/Dates calculators
- Free Online Units Conversion Calculators
- Free online web design tools
- Free online electricity & electronics tools
- Mathematics
- Online Tools
- Text Tools
- PDF Tools
- Code
- Ecology
- Others
- Free online downloaders for social media
- Marketing
- My PC / computer
- Google ads search certification assessment answers
- Google ads video assessment answers
- Google ads display certification assessment answers
- Google digital garage certification answers
- Google Shopping Advertising assessment answers
- Google ads fundamental certification assessment answers
- Google ads app certification assessment answers
- Google mobile advertising assessment answers
- Google analytics individual qualification exam assessment answers
- Google display and video 360 certification assessment answers
- Google campaign manager certification assessment answers
- Google mobile sites assessment answers
- Google creative certification assessment answers
- Google search ads 360 assessment answers
- Grundlagen der google ads suchmaschinenwerbung
- Google DoubleClick search assessment answers
- A company decided to expand its app into international markets. Place the three steps involved in the app market expansion process in the correct order.
- A gaming company just released a new app and wants to focus on the initial launch phase. What matters most to a business when an app first launches?
- Aaron observes and adjusts bids often in his Google Ad campaigns. He recently learned that for an automated campaign, it’s best to wait until the campaign accumulates a certain number of conversions before making any bid changes. For a Google A
- Adam’s taking time to learn how machines and humans complement each other. What is something machines do well in the marketing industry?
- Alex read a lot about Google App campaigns, and he’s eager to start one of his own. What’s the first thing he should do before jumping into Google Ads interface?
- An eCommerce app received 500 installs, resulting in $1,000 in revenue. What tCPI should they use to start a new Google App campaign for installs?
- An education company is uploading image assets for their Google App campaign. What are three guidelines they should follow to optimize their image asset mix? (Choose three.) Select All Correct Responses
- Angela is explaining the advantages of machine learning in Google App campaigns to her colleagues. Which two statements are strong arguments for using machine learning over human input? (Choose two.) Select All Correct Responses
- As with all Google Ads products, brand safety is of the utmost importance to Google App campaigns. Therefore, Google gives advertisers additional control over their placements, including the ability to exclude placements. What’s the maximum num
- Before investing in paid media, a fitness company wants to determine how its new app fits into their overall marketing strategy. Which two questions should the company consider? (Choose two.) Select All Correct Responses
- Ben just launched an app for his pizza-delivery business. Which three in-app actions are most applicable for Ben’s business?
- Betty’s manager is wondering why she needs to spend time on her new Google App campaign, since machine learning helps to automate a significant amount of the campaign. What are three things Betty can do to guide the campaign? (Choose three.) Se
- Brian’s in the process of adding text assets to his first ad group in a Google App campaign. What should Brian include in the Headline field of his text assets?
- Campaign reporting provides many metrics to assess if a campaign is performing to expectations. If an objective is getting as many new users as possible at a certain cost, what two metrics might be most important to review? (Choose two.) Select
- Canadian company Fresco Arts is planning to expand to three additional international markets within the year. Which three benefits might be likely outcomes of this plan? (Choose three.) Select All Correct Responses
- Carol wants to review view-through conversions for her Google App campaign but doesn’t know where to find this data. What should she do?
- Claire understands the impact an app store listing can have on her Google App campaign. She wants to partner with the developer team to optimize the listing, so users who land there will be more likely to download. Which three components of the
- Cosmetics brand Lit Looks isn’t getting the reach they expected from their Google App install campaign. They want to optimize their creative mix, focusing on video assets. They currently have two portrait videos and two landscape videos, rangin
- Dennis understands the importance of using an analytics solution for his app, but he doesn’t know which one to use. Which solution is Google’s best-in-class app analytics solution?
- Desmond has an online library full of quality images of his app. What’s the maximum number of image assets Desmond can add to one ad group within a Google App campaign?
- Emma is creating a new Google App campaign and working on her ad assets. Which of the following asset types is she required to manually add?
- Felix is measuring view-through conversions (VTCs) with another network, and he’s been advised to measure VTCs with Google too. Why should Felix measure VTCs with Google, in addition to the network he uses?
- For a Google App campaign optimizing to a tCPA of $10, what would be the recommended minimum budget?
- For a Google App campaign optimizing to a tCPI of $2, what would be the recommended minimum budget?
- For accurate targeting, assets are organized into ad groups that have shared topics most often related to which of the following? (Choose three.) Select All Correct Responses
- George regularly checks his conversion data in his Google App campaign, but recently he overheard coworkers talking about the importance of including view-through conversions and he’s not sure what that means. What does a view-through conversio
- Google Ads follow the Media Rating Council’s standards for viewability. What’s required for an ad to be counted as a viewable impression?
- Google App campaign objectives should depend on which of the following?
- Gordon is running a Google App campaign for a news publisher and has recorded 200 unique subscriptions in the last 30 days. Is this enough conversion data for the machine to achieve optimal performance?
- Healthy Life HQ10, a Health and wellbeing company, has both a website and an app. What are three reasons the company should consider implementing measurement solutions that connect web and app? (Choose three.) Select All Correct Responses
- Henry’s been running a Google App campaign for a number of days, and he noticed it’s still in a learning phase. What can contribute to an App campaign remaining in the learning phase for an extended time?
- Hiroko’s manager asks why Hiroko spends time working on her new Google App campaign. The manager believes machine learning is doing everything. What are three ways in which Hiroko can help guide the machine learning powered campaign? Select All
- How do Google App campaigns help reduce the manual test-and-iterate efforts of advertisers?
- How do humans and machines work as an effective team when running Google App campaigns?
- How do the majority of app downloaders discover apps?
- How does asset variety help with reach?
- How does machine learning in Google App campaigns benefit both marketers and users?
- In Google Search campaigns, Jenny routinely replaces low performing ads, but knows Google App campaign best practices are different. For her Google App campaign, how often should Jenny replace low-performing assets with new and improved ones to
- In what way do Google App campaigns simplify the ad creation process?
- In which two scenarios would it make sense for the advertiser to run a campaign focused on in-app actions?
- Janelle’s running a Google App campaign and knows that although it’s powered by machine learning, her inputs as a marketer still matter a lot. In which three ways can Janelle best guide the machine toward a successful outcome? (Choose three.) S
- Jasmeet’s a marketer for healthcare brand Pharma Unite. She’s been asked to oversee a Google App campaign that started running two months ago, and she learns the assets haven’t been updated since launch. What two things should Jasmeet do next?
- Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon as the service is done. Which three steps should he consider before launch
- Kyle’s making an HTML5 asset to add to his portfolio of other asset types. According to HTML5 best practices, when should the name of his app and a visible call-to-action be positioned at the center of his ad?
- Lilly added text and image assets to her Google App campaign ad group, but she doesn’t have a video to upload. Her App campaign may do which of the following actions?
- Linda wants to get the most from her Google App campaign ads. She writes the required amount of text assets, but doesn’t have many other assets to upload. Which assets may be auto-generated by the campaign, in addition to what Linda can upload?
- Luca is preparing to run a Google App campaign focused on installs. His client wants to know where the campaign will be eligible to run. How should Luca respond?
- Luca’s running a Google App campaign for news publisher World News Online. Why should Luca care about the quality of World News Online’s listing on Google Play? (Choose two.) Select All Correct Responses
- Machine learning automates much of a Google App campaign once it’s live. What’s one reason marketers should still be involved in the campaign after it’s launched?
- Machine learning is being incorporated into many marketing activities, but recent research finds that certain activities are harder to automate. What remains a challenge for machine learning?
- Maria completed the “Headline” section of her text assets and now needs to complete the “Description” section. Which factors must Maria consider?
- Mario works at an agency on app campaigns for two different clients. Match the company and their objective with the appropriate bidding strategy.
- Match each statement about machine learning with the related benefit of Google App campaigns.
- Match the following building blocks of Google App campaigns with their descriptions.
- Match the type of business with the most relevant reason “why apps matter.”
- Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? (Choose two.) Select All Correct Responses
- Megan’s setting up a Google App campaign, but she’s not sure how specific to be when it comes to location targeting. Why should a marketer set a location target that’s at country level or larger?
- Melissa’s been running a Google App campaign with one ad group and she’s looking to optimize the campaign by creating additional ad groups. What should Melissa do next?
- Naomi wants to promote her app with Google Ads, but has multiple campaign goals. What action should she take when promoting an app with multiple goals in an App campaign?
- Nicky’s account manager asked her to include minimal or no text overlay in the image assets she’s using in a Google App campaign. Why is that?
- Oscar’s been asked to create a video asset for a new Google App campaign. To follow video asset best practices, what should the video focus on?
- Paul asks his team to enable and report on view-through conversions in their client Google App campaigns. Why are view-through conversions important to include?
- Pauline has a well-established app with a large user base. Now she needs new users who complete valuable actions within the app. What phase does this fall under?
- Poppy’s setting up an App campaign, and she wants to acquire a high volume of users while also generating plenty of in-app purchases. Which of the following settings should Poppy select to achieve her marketing objective?
- Rita’s working to expand a travel app into new markets in southeast Asia. When considering how she should localize app design and payment methods, what should Rita do first?
- Roberto is explaining why a Google App campaign is a good strategy for app promotion. What should he highlight as the three main benefits of Google App campaigns?
- Roberto’s expanding his UK-based app into France. He created a new French-targeted Google App campaign and translated his assets into French. Which three additional things should he consider before going live? (Choose three.) Select All Correct
- Roger’s added text, image, and video assets to his ad group, but he isn’t familiar with HTML5 assets. Why would an advertiser choose to provide HTML5 assets in a Google App campaign?
- Rose has run her Google App campaign for a long time, and she wants to identify users who are most valuable to her business. What two actions should Rose take to discover her most valuable users? (Choose two.) Select All Correct Responses
- Sally’s historically spent a lot of time in Google Ads making small changes to her campaigns, instead of focusing on higher level marketing strategy. What are two ways machine learning helps reduce the time she’ll spend in her Google App campai
- Samira has a travel app named YourAdventure. Why should she create themed ad groups for specific offerings, such as culinary experiences, guided hikes, and architectural tours?
- Sandra’s creating a long-term plan for her app. She wants to make sure her objectives evolve along with the growth of the app itself. Help Sandra place the following marketing objectives in the order they typically occur.
- Shayley’s reading an article about hiking trails on her mobile phone and sees an ad for hiking boots from outdoor retailer OneStop. She has the OneStop app installed and clicks on the ad. OneStop has enabled deep linking. What will happen next?
- Simon’s been in the marketing industry for a few years. He’s learning about the ways machine learning can help both him as a marketer and his target users. How will machine learning change his core responsibilities?
- Sophie’s been asked to create image assets that adhere to best practices for Google App campaigns. She wants to guarantee placement across all channels. At minimum, what image assets should Sophie create and upload?
- Three key steps are needed to enable conversion tracking in a Google App campaign. Place them in the correct order.
- Tina’s an experienced account manager who enjoys overseeing the details of her Google Ads campaigns. She struggles with leaving the majority of campaign management to machine learning in App campaigns. What’s a valid reason for Tina to rely on
- Tom hasn’t yet released his app and he’s interested in the typical lifecycle of an app. Help him place these app lifecycle phases in the order they occur.
- Vivian’s been put in charge of a few clients interested in running Google App campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two statements are correct when it comes to s
- Walt wants to provide strategic guidance for the Google App campaign he’s managing. He wants the campaign to work within specific boundaries, toward a desired outcome. Which two settings should Walt observe on an ongoing basis? (Choose two.) Se
- What are the four types of ad assets available in Google App campaigns?
- What are the three tracking solutions for Google App campaigns?
- What are the two key components of a high-quality app experience?
- What are the two main marketer objectives for app promotion?
- What are the two main objectives of an app marketer? (Choose two.) Select All Correct Responses
- What are the two most common reasons a finance company might choose to promote its app? Select All Correct Responses
- What are three reasons why a retail company would invest in app promotion? (Choose three.) Select All Correct Responses
- What are two compelling reasons to include an app as part of a marketing strategy? (Choose two.) Select All Correct Responses
- What are two reasons advertisers should consider engagement when marketing apps? Select All Correct Responses
- What are two reasons why businesses should consider building a mobile app?
- What are two ways a marketer can provide good data to a Google App campaign, powered by machine learning? (Choose two.) Select All Correct Responses
- What are two ways a marketer can use data insights to better understand campaign performance? (Choose two.) Select All Correct Responses
- What are two ways to achieve creative excellence in Google App campaigns? (Choose two.) Select All Correct Responses
- What drives impact at scale for Google App campaigns?
- What impact has machine learning made on the marketing industry?
- What kind of positive impact will machine learning have on the advertising industry?
- What report might help identify countries in which an app is getting visitors, but isn’t yet localized?
- What should you keep in mind when selecting events to measure in a Google App campaign?
- What task could the Market Finder by Google tool help with?
- What two things are essential for a Google App campaign to run smoothly and successfully? (Choose two.) Select All Correct Responses
- What two things are marketers realizing as machine learning becomes more widely used? (Choose two.) Select All Correct Responses
- What’s a benefit to gathering data about events that happen in an app?
- What’s an advantage to having software developer kits (SDKs) in place from both Firebase and other measurement partners?
- What’s the advantage to identifying app users with high lifetime value in a Google App campaign?
- What’s the advantage to identifying app users with high lifetime value in a Google App campaign?
- What’s the maximum number of localized store listing experiments that can be run at once in Google Play?
- What’s usually the last touchpoint at which you might influence a user’s decision to install your app?
- When creating a Google App campaign, what determines a campaign bidding strategy?
- When setting a long-term strategy for app promotion, it’s important to recognize that objectives may change over time. Put the following phases in the recommended order of occurrence.
- When setting up a new Google App campaign, which three settings must be made at the campaign level?
- Where do users spend the most time when on mobile devices?
- Which app type is the most downloaded on Google Play?
- Which brand safety measures are in place by default when setting up a Google App campaign?
- Which components of a Google App campaign allow marketers to reach valuable users?
- Which of the following definitions describes “Events” in relation to app measurement?
- Which of the following roles does an app play in overall business strategy?
- Which of these companies would be ready to start a Google App campaign focused on in-app actions?
- Which statement is true regarding conversion rates between apps and mobile web?
- Which statement is true regarding Conversions in a Google App campaign?
- Which statement summarizes a Google App campaign?
- Which three skills do marketers bring to the table when working with machine learning? (Choose three.) Select All Correct Responses
- Which three statements about machine learning are true? (Choose three.) Select All Correct Responses
- Which three technology-related considerations might impact how an app performs by market? (Choose three.) Select All Correct Responses
- Which two in-app actions are common across a variety of industries? (Choose two.) Select All Correct Responses
- Which two in-app actions are examples of those relevant to the retail industry? (Choose two.) Select All Correct Responses
- Which two options are benefits of using Google Analytics for Firebase? (Choose two.) Select All Correct Responses
- While machines deliver a variety of advantages, humans still offer their own unique skill sets. What two advantages do humans have over machines when it comes to marketing? (Choose two.) Select All Correct Responses
- Why do Google App campaigns perform better when provided with a diverse portfolio of assets?
- Why doesn’t machine learning happen immediately after starting a Google App campaign?
- Why might a cosmetics company that traditionally sells products in stores promote their app?
- Why might a shopper prefer to make a purchase using a retail app rather than a retail website?
- Why should companies with physical locations embrace app usage?
- Why should Google follow the viewability standards set by the US Media Rating Council (MRC)?
- Why should marketers align with their app developer teams?
- William is an online marketing manager at an advertising agency. As William learns more about machine learning, he wants to clarify the value he still adds for his clients. What are two reasons why William can be excited about the growing impac
And we are still developing more. Our goal is to become the one-stop, go-to site for people who need to make quick calculations or who need to find quick answer for basic conversions.
Additionally, we believe the internet should be a source of free information. Therefore, all of our tools and services are completely free, with no registration required. We coded and developed each calculator individually and put each one through strict, comprehensive testing. However, please inform us if you notice even the slightest error – your input is extremely valuable to us. While most calculators on Justfreetools.com are designed to be universally applicable for worldwide usage, some are for specific countries only.