Below is the answer and explanation for who is responsible for delighting prospects and customers?
Who is responsible for delighting prospects and customers?
Services.
Marketing and services.
Sales and services.
Marketing, sales, and services. ✅
Below is the answer and explanation for true or false? social media is a key driver for word-of-mouth marketing.
True or false? social media is a key driver for word-of-mouth marketing.
True. ✅
False.
Correct answer
True. ✅
The above answer is...
Below is the answer and explanation for who at your company will buyer personas most benefit?
Who at your company will buyer personas most benefit?
The marketing department because buyer personas are primarily a marketing tool.
The sales team because buyer personas are primarily meant for qualifying leads....
Below is the answer and explanation for what kinds of information does your marketing team likely need included in a persona?
What kinds of information does your marketing team likely need included in a persona?
The number of people represented by that persona that they need to bring to the website each month.
Below is the answer and explanation for which departments should be involved in creating content?
Which departments should be involved in creating content?
All departments. ✅
Just marketing.
Just marketing and sales.
All customer-facing departmen...
Below is the answer and explanation for true or false? the buyer’s journey is only used by your marketing team.
True or false? the buyer’s journey is only used by your marketing team.
True.
False. ✅
Correct answer
False. ✅
The above answer is related to HubSpot inbound certificatio...
Below is the answer and explanation for if a sales rep is speaking with a specific person and discovers that the person doesn’t exactly match their assigned persona, what should the sales rep do?
If a sales rep is speaking with a specific person and discovers that the person doesn’t exactly match their assigned persona, what should the sales rep do?
Rel...
Below is the answer and explanation for what are the three core tenents of inbound?
What are the three core tenents of inbound?
Human, helpful, holistic. ✅
Goal, guide, grow.
Attract, engage, delight.
Marketing, sales, services.
Below is the answer and explanation for segmentation is an important piece of your inbound email marketing strategy. What does segmentation primarily help you do?
Segmentation is an important piece of your inbound email marketing strategy. What does segmentation primarily help you do?
Send the right person the right message at t...
Below is the answer and explanation for how can email marketing fuel your overall inbound strategy?
How can email marketing fuel your overall inbound strategy?
Email marketing provides a one-to-one channel of communication.
Email marketing provides different types of email.
Email...